Area Development Magazine says AI will be used by Site selectors
Google Search Austin, Texas

Area Development Magazine says AI will be used by Site selectors

AI 101 for Site Selection

A data-driven approach, enabled by AI and other technology, is enabling those charged with site selection to make better informed decisions that will allow their companies to thrive. (SIC)

Selecting the right location is one of the most impelecting the right location is one of the most important decisions a business can make. This process requires the comprehensive analysis of a host of critical factors. An increasingly key factor that site selection professionals must consider is speed — companies prefer the shortest-possible but still thorough site selection process and/or construction schedule, so they can get to market faster. (SIC)
Compare similar sites: In many cases, site selection consultants derive a short list of sites from a much longer list of candidate locations. Not only will AI help create those lists, it will also compare multiple sites, using as many criteria as needed to make the final decision. For example, AI helps selection teams take a deeper look at important factors, such as business environment, crime rates, and even climate risk. Foot traffic data can reveal visitation patterns that can greatly enhance or reduce a property’s viability. (SIC)

AI 101 for Site Selection Mark Crawford, Staff Editor,Area Development

Mark Crawford is a full-time freelance writer based in Corrales, New Mexico, who specializes in business, technology, and history. Mark Crawford

The recent Request for Information put out by Amazon for HQ2 provided a treasure trove of information needs that you may want to make easily available in an attractive way for the AI search engines. This will help you make the shortlist and maybe a seat at the table for a corporate expansion.

So let's evaluate some of the questions and see if the AI of both Google and Bing presents your area in the best light attractively and informatively. Drop in the Bucket Marketing can help you polish up your presence.

According to economicimpactcatalyst.com, the following city in the US has a well-developed economic development ecosystem:

  • Austin, Texas

Austin, Texas Google Search
Austin, Texas Bing/Microsoft Search

We know Amazon Web Services (AWS) 亚马逊 released a treasure trove of items an area should have available to be considered for HQ2 this was a major Economic Development Opportunity. Having some of the information made available for the Artificial Search Engines may raise your chances of being considered for Company Headquarters by answering some of the initial screening of a Request for Information(RFI).

So let's dive into one of the key questions and see if Austin has what it takes. The intent here if you don't know what the internet is saying about your area then it's time to tune it up.

Drop in the Bucket Marketing has techniques to help.

So let's get into it.

Here we go.

TALENT

1. Population Changes and Key Drivers.

a. Population level - Specify the changes in total population in your community and state over the last five years and the major reasons for these changes.

Please also identify the majority source of inbound migration.

Specify the changes in total population in for Austin, TX

Google AI Search for Austin, TX Population Changes

Austin's population grew by 61,349 in 2022, with 37,624 of that from domestic migration, 9,818 from international migration, and 13,907 from natural increase. The Austin metro area added nearly 63,000 residents between 2021 and 2022, growing at a rate of 2.7%.?

Austin's population is currently growing at a rate of 0.52% annually. The 2024 population is estimated at 2,273,943.?

Texas Google Search
Texas Bing/Microsoft Search

Specify the changes in total population for Texas

Google AI Search Results for Texas Population Growth

Texas' population has been increasing for decades. In 2023, Texas' population was 30,503,301, a 1.58% increase from 2022. Texas' population has increased 12 out of the last 12 years. The state's population has grown by an average of 1.5% per year between 2010 and 2022.?

Texas' population is projected to grow to 33 million by 2030, a 43.5 percent increase or roughly 1.7 percent per year.

Do these Google AI searches look attractive? Do they answer the question?

Let Drop in the Bucket Marketing help.


Impressive to see how AI is transforming the site selection process, enhancing data analysis to drive informed decision-making in economic development.

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