Arab Health 2023 - Energy for the future

Arab Health 2023 - Energy for the future

#ArabHealth2023, the major gathering of the Healthcare market in the Middle East, with more than 3000 exhibitors from more than 70 countries. Among them a nice representation from Belgian economic organisations such as? FIT - Flanders Investment & Trade ?,? Wallonia Export and Investment Agency - Embassy of Belgium in KSA (AWEX Riyadh) ?and? hub.brussels .

Why do we as? Hict ?,? Kerteza ?and? THE Institute vzw/ngo ?have to be there? Very simple: this event brings together what is happening in the Middle East Market. The regional expertise, the solutions, the experts, are the makings for a promising future in?#healthcare.

We have seen the evolution of healthcare before and after #covid19 , but now?#innovation, speed of change, shift of stakeholders, adoption of?#technology?and?#policies?of governments are speeding up the process of Healthcare Transformation in many dimensions.?

Countries, provider networks, industrial?#partners?and #governments work hand in hand to implement these transformations. Evidence, HTA, change, value, population health, MedTech, Connected care, prevention, mental health, etc. The actual themes – the WHY’s – are filled with extraordinary solutions based on innovative technology, therapies, infrastructure and expertise of motivated and engaged healthcare stakeholders.?

What impressed me personally is the positive vibe of the sector – even after the pandemic. As a sector we must work smarter, react faster, more efficient with?#quality?of care as a major driver.?The value of our services become the major goal, the patient or citizen our major partner in this challenge.

The second thing that impressed me was the?#professional?representation of the Middle Eastern and Asian markets. I met some amazing companies and clients taking fantastic initiatives to provide qualitative care in fast growing regions. Regions where the expectations of the healthcare delivery are raising. Their conviction to succeed in this mission is impressive. Their energy to shift their?#model?of care is inspiring. They focus on?#opportunities?instead of using the hurdles as an excuse. This is something we should take note of more often.

The above is supporting our strategic choice for an added international focus on the Middle East Market as a Healthcare Consulting group with?#Hict,?#Kerteza?and?#THEInstitute.?13 years ago, when we started in this region, consulting and services did not catch a lot of attention on the Middle East Market.?Over the years, an exponential change from infrastructure to technology, over solutions to – today – #expertise and #value in healthcare have become major goals.

As an example, the evolution and focus we see in Saudi Arabia is never seen. That is why we have our Regional Headquarter for Hict in #riyadh , to co-realise this transformation based on the?#Vision2030.?The close partnerships between the private and public institutions, the transformation of the payer’s role, the digital transformation initiatives need a lot of support, professional guidance, change programs and project management where economic feasibility and value driven healthcare must go hand in hand. This is the biotope where we, with our expertise driven healthcare consulting services, want to support these programs and bring our value.?This is one of the reasons we felt so welcome at Arab Health.

Now that the convention is over everybody goes back, full of?#inspiration, to their hospitals, clinics, regions and projects. But we are convinced these gatherings will drive all of us to translate everybody’s WHY into WHAT’s and HOW’s.

#ArabHealth2023?gave us energy, inspiration and a growing network to translate our WHY – Optimising Healthcare – into concrete expertise services and trainings (How) to realise with our clients their ambitions in healthcare (What).?

Hope to see you again in?#Dubai?next year!

Monikaben Lala

Chief Marketing Officer | Product MVP Expert | Cyber Security Enthusiast | @ GITEX DUBAI in October

1 年

Jan, thanks for sharing!

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