April 22nd marks the 53rd Anniversary of Earth Day

This year marks the 53rd anniversary of the birth of modern  Earth Day.  Since 1970, billions of individuals from more than 190 countries have come together every April 22nd to take action towards a greener, more equitable future for our planet.  As the countdown to Earth Day 2023 continues, it is important to remember regardless of where you are or what you do, you have the power to yield real change and be a champion for Earth.  To protect our planet, we must invest in it and rally our teams to do the same.

How are you rallying the team and promotion of  Earth Day within your organization?  We have some great ideas to be able to help.

Plant trees or a pollinator garden.

Trees are one of the most powerful tools to combat the climate crisis.   You can organize a tree planting to help reforestation efforts across the world.

Pollination is essential for all terrestrial life on Earth.  Give the gift of a garden using plants that are native to your team's area to support the local populations of butterflies, bees and other organisms critical to sustaining our ecosystem.

Make sustainable fashion choices.

Fast fashion has completely revolutionized the apparel industry, but not for the better.  What is fast fashion? It can be defined as cheap, trendy clothing that copies concepts from the catwalk or celebrity culture and turns them into garments in high street stores at breakneck speed to meet consumer demand. The idea is to get the newest styles on the market as fast as possible, so shoppers can snap them up while they are still at the height of their popularity and then, sadly, discard them after a few wears. 

It plays into the idea that outfit repeating is a fashion faux pas and that if you want to stay relevant, you have to sport the latest looks as they happen. It forms a key part of the toxic system of overproduction and consumption that has made fashion one of the world’s largest polluters.  We can help you find the perfect pieces that your team will not only love, but keep.  Consider sustainably sourced, recycled materials for your next corporate apparel needs.

Plan your own event.

It’s easy to start your own Earth Day event! Whether it be a community cleanup, march, teach-in or rally.   Be sure to register any and all events you plan on the official Earth Day Map.  Not sure how?  Contact us so we can help.

Reduce your plastic consumption.

Plastic pollution is one of the most important environmental problems we face in today’s world. We all contribute to this problem and must work to reduce, and ultimately end, plastic pollution. When thinking about giveaways for your team, reduce or reuse recycled materials.

Donate.

By donating to a campaign supporting the environmental movement you are not only making a difference, you’re empowering change and mobilizing individuals to take part in building a better world for generations to come.  When planning your next event, choose items that give proceeds back to environmentally-friendly causes.

Say no to Brandfill.

What is Brandfill?  It is when your logo ends up in the landfill. We know that branded merchandise produces amazing results, but there are ways we can help keep your brand out of the landfill. One option is to set up a redemption website to let recipients choose their products.  Another is choosing higher-end brands that consumers truly want to keep.

Celebrate Earth Day, Every Day.

Make it a part of your everyday culture.  #bethechange and #buythechange you want to see in the world.

Whether you want to plant local trees, dress in sustainable fashion choices, plan your own eco-friendly event, source recycled items, or donate to a cause, CI-Group is here to help you achieve your Earth Day goals.