?????? Applying the Magician’s Perspective to Create Consequential Experiences
Michael J. Granoff
Performance Marketing Director and Dynamic Team Leader, Public look Speaker and Magician
Beyond mere technique, creating compelling magical performances requires strict attention to these elements:
?? Understanding the moment (knowing your audience!)
?? Influence of the narrative (story)
?? Audience Management (AKA Misdirection)
?? Power of varied repetition applying different methods or techniques
??Creating Wonder & Emotional Connection
It’s not surprising that these same elements can be found in highly effective marketing and advertising campaigns. But a closer look might raise an eyebrow or two.? Next week, I’ll be discussing where we can find misdirection, for example, in notable marketing campaigns.
In the meantime, feel free to comment.
Have a magical week!? ? ??????
AI Marketing CEO at Twinning Edge | Trust Builder | Podcaster | Middle Management Author, Speaker, Trainer & Coach | Leadership Enthusiast
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Corporate Comedy Magician. International Speaker. As seen on "Penn and Teller: Fool Us".
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