Applying 6 Gary Vee's marketing principles to the world of complex B2B sales

Anyone on social media or with a phone for that matter, is almost guaranteed to know Gary Vaynerchuk. Gary is widely known as a marketing genius around the world.

For those that don't know Gary Vee, he is a Belarusian-American entrepreneur, author, and internet personality. Gary became an early investor in companies like Twitter, Tumblr, and Uber through his venture capital firm, VaynerMedia. He is also the author of several books about marketing, including "Crush It!: Why Now Is the Time to Cash in on Your Passion" and "Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World." Gary is known for his motivational speeches and social media presence, particularly on platforms like YouTube, Instagram, and TikTok.

One of the struggles many people do have, myself included, is how to apply marketing philosophies to the complex world of selling. Or can you even?

In the video above, I've unpacked 6 of Gary's marketing principles and discussed why you should and how you can apply these to the world of sales immediately based on my enterprise SaaS sales experience for B2B startups.

Once sales and marketing get on the same page, truly amazing things can happen. I've been in businesses where they aren't aligned and it can be truly painful.

Share any thoughts or questions below.

Cheers

Gavin