Applications - Maturity Levels
Lucas Modesto
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Lucas Modesto
Growth Transformation Consultant | 22+ Years of Experience Paid Media & Performance | CRM & Martech Stack | Strategic Leader in LTV/CAC & Incrementality
The application market is very new and every day they need to create and develop new work methodologies.
I have been looking for a lot of knowledge in the Mobile Games Market which is one of the most mature in user acquisition and application development strategy issues.
Use Gamification and User / Offer grouping strategies to increase return on application usage.
I would like to share this matrix that you create to explain the maturity levels of your applications as you go, and that they need to move to the next level.
We need to be mature enough to be able to move to the next level and we won't be able to perform steps as we won't be ready enough for the next level.
Maturity Level Evolution Matrix for your App:
