For Apple, "beauty has come at a great price."
Rob Hallifax
Product Management; New Product Development & Crowdfunding Advisor. Co-founder at Windfall Energy. Double Guinness World Record holder.
I've just read this fascinating, and rather scathing, piece from Don Norman and Bruce Tognazzini about the usability failings of recent Apple devices.
They contend that Apple is far too focussed on the superficial beauty of their products at the cost of basic principles of good usability design. (Although personally, I think even aesthetically speaking the iPhone peaked with the 4.)
It's clearly a subject close to their hearts and it's nice to hear some respected commentators who've stayed off the Apple Kool-Aid.
Here's a snippet:
"Consider the on-screen keyboard on the iPhone and iPad. The Apple keyboard shows the letters in upper case, no matter what is actually being typed. The only way of telling whether the keyboard will produce a capital or a lower case letter is to look at the keyboard’s up-pointing arrow, which is either black or white. Weird: First of all, this means that people have to recognize that the up-facing arrow is the control for upper/lowercase. Second, it means that they must know which color indicates which case. Quick—without looking at your Apple phone or iPad, which color do you think represents lowercase?"
Full article on fastcodesign.com here
[image: Michael Meyer via fastcodesign.com]
Optics & Engineering Physics
9 年Nice. I bought and used the Apple Human Interface Guidelines book back in 1985. I was a great fan of the Mac GUI back then. In 1990 most of my colleagues (at HP) thought I was an idiot for preferring Apple computers for doing my work to HP workstations or Windows PCs.
Gran Canaria-based photographer, writer & social media pro. Run Gran Canaria Info. Building a brand.
9 年And for all its customers ;-)