App Growth Weekly - 9 August 2022
Louis Tanguay
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This Week's Highlights:
It's been a very busy week. With the continued layoffs, news about Apple's probable DSP, and the blow potentially coming to hyper-casual games, there's been a lot of big news.
The Games Sector Responds to Google's Ad Policy Update (source: PocketGamer biz)
Netflix Has Some Great Games...but Nobody's Playing Them (source: Kotaku)
TikTok Shares New Insights into How Gaming Marketers Can Connect with Audiences in the App (source: SocialMediaToday)
Apple is Building a Demand-Side Platform (source: Digiday)
AVAILABLE TALENT:
Please note, I/we do?not?accept commission or referral kickbacks or any money for listing talent here. These are members of our App Growth community, and we just want to help be get more exposure and hopefully get back working!
Sadly, the layoffs keep piling up. However, it's been very encouraging to see that a few people have found jobs based on being in this Newsletter! That's some of the highest compliments I can ever receive. To help someone find work is a humbling honor, and it's all due to you who's reading these newsletters! Thanks so much for subscribing! Contact me if you've just been laid off and would like to be featured in this newsletter! We also have some great ideas for how we can continue to help (free of charge or commission) have people gain the exposure needed to find a new job!
Jiri Chochlik: (London, UK or Remote) ASO/Organic Growth. Previous Companies: Tilting Point, AppAgent, Mobile Action.
Parv Bhargava: (Berlin, Germany) Product Manager, ASO. Previous Companies: Jam City, Phiture, SplashLearn. Seeking any ASO or Product Marketing roles in Germany (has a German Work Visa, so needs help from German company).
Jennifer Flavin: (NYC or Remote) Global Publisher Development Executive. Previous Companies: LiveRamp, Carbon, Cuebiq, TripleLift. 10+ years in Publisher/Sell Side AdTech experience as a star seller! If you are looking for a global BD Publisher Dev person with background in data/identity/measurement/omnichannel monetization - She's your woman!
Denis Malyshev: (Cyprus or Remote) Senior UA Manager. Previous Companies: Nexters, Go Mobile. Previously has managed Facebook, Google Ads, Applovin, ASA and also ASO.
Abhi Mehta: (SF Bay Area or Remote) Head of Growth/Performance Marketing. Previous Companies: ScaleFi, Domain Money, Upstart. Seeking Head of Growth, Head of Performance Marketing, or Growth Marketing roles. Consultant/contract work OK.
Mudassar Hussain: (Pakistan or Remote) ASO Specialist. Previous Companies: GameDistrict, Gamivision. Has handled App Store Optimization for both iOS and Android. UA, AdWords, AdMob, etc.
Joe Lang: (NYC or Remote) Sr Content Writer. Previous Companies: Cedar, DXC, TIAA, Thomson Reuters.
Pritesh Mistry: (London, UK or Remote) Product & Digital Growth Manager. Previous Companies: Zopa, Naked Wines, PwC UK. Has growth and product experience.
Evan Kim: (Remote Preferred) Sr Product Marketing Manager. Previous Companies: Jam City, Electronic Arts (EA), Facebook. Product Marketing Vertical (Influencer Marketing preferred), Based in Hawaii, Seeking an established name brand company (gaming preferred, but willing to look outside of gaming if necessary).
JOB OPPORTUNITIES:
Tripledot Studios: Multiple Positions (Product Manager, Marketing Manager (UA), ASO Manager. Please contact Louis Johnson for referral.
Hiatus: Lead Media Analyst (Remote) Please contact Jeff Wang for referral.
Glovo: Business Product Manager - Marketing (Barcelona, Spain). Please contact George Kartaltzis for referral.
NBCUniversal/Peacock: Multiple Positions . Please contact Benjamin Silverberg for referral.
Audible: ASO Strategy Manager. (Newark, NJ). Please contact Nicole Weiss for referral.
领英推荐
Playstudios: User Acquisition Manager (Tel Aviv, Israel). Please contact Omer Gerzon for referral.
Beauty for All: User Acquisition Manager (Remote USA). Please contact Neena Pai for referral.
Mobvista: Content Marketing Manager (London, UK). Please contact Kevin Ford for referral.
Swidia: Paid User Acquisition. Please contact Jack Chen for more information: [email protected]
AdAction: User Acquisition Manager . Please contact Dianne Wright for referral.
Faithful Adia , Senior Marketing Automation Manager at HelloFresh is a speaker for our next event on 1 September: App Growth Masterminds Berlin 2022 ! Originally from Nigeria, Faithful has been working in Germany for over 4 years now, all in CRM and User Engagement! Don't miss his amazing discussion on building and managing campaigns to keep Users engaged in your app in the most efficient manners possible! It's going to be a great discussion from one of the rising minds in App Growth!
?App Growth Masterminds Berlin 2022 ?- 1 September!
We're back in Berlin after a sold-out Summit in May! This time, we're going in-depth with an all-workshop Masterminds format with an open bar Happy Hour to follow! Learn from and network with leading minds from such companies as?Hello Fresh, Google, TaxFix, Adidas Runtastic, and many more! Tickets for this event are $250 and are invite-only.?Request your Invitation Access Code here!
Our First Big London Summit:?App Growth Summit London ?on 8 September!
After two very successful Masterminds events in London over the past year, we're stepping up our game to produce our first conference in London! Our limited-vendor, invite-only audience will be a breath of fresh air to the London conference scene, and you can learn from and network with speakers and attendees from Spotify, Ubisoft, Google, King, Miniclip, Decathlon, Product Madness, Huuuge Games, and so many more! Tickets for this event are Free/Complimentary for Mobile App Growth experts in UA, ASO, CRM, Engagement, B2C/DTC App Product, and all non-vendors.?Request your Invitation here!
...and Save The Date for?App Growth Summit SF ?on October 20th!
App Growth Summit SF ?returns to one of the app capitals of the world once again with our flagship event, featuring speakers from?Instagram,?Warner Bros Games,?Scopely,?Jam City,?NIKE,?Times Internet, and many more to be announced soon!
...and Save The Date for?App Growth Summit Austin ?on November 16th!
App Growth Summit Austin returns with one of the most fun and unique events you'll go to all year! While the rest of the country is starting to freeze up, AGS Austin will be the perfect temperature right before holidays for you to connect with speakers and attendees from NIKE, Disney Streaming Services, Wizards of the Coast, UberEats, Hopper, and so many more! Local home-grown apps as well as apps from all over the country! Everyone is coming to App Growth Summit Austin this year, so Request Your Invitation now!
Thanks for checking out this edition of?App Growth Weekly ! If there's anything you'd like to see that isn't here, or any formatting changes that you feel would work, any articles you feel are worth including, job opportunities, if you'd like to be listed as available talent, etc...please contact the author, App Growth Summit's Managing Director,?Louis Tanguay , and let's talk! Don't forget to join an?upcoming App Growth Summit event ?near you! Have a great week!