Answering the Age Old Question - What is it You Do?
Sean Moffitt
Global Innovation+ Whisperer, CEO - Cygnus Launchpad Ventures, Managing Director - Futureproofing, Founder - Grey Swan Guild, Board Member, Catalyst, Author, Podcaster
When you have had jobs where you wear many hats, and aspirations for impacting on a grander level, you have this uncomfortable tension between wanting to get across to others a succinct provocative statement on what you do and on the other hand, making sure it's all inclusive of what you are capable of doing.
Here's my attempt at defining my personal brand. The succinct party conversation summary is I'm a trusted "Global Guide to Your Future" - a thinker, change agent and doer for marketplace shifts, cultural behaviour changes, new media and emerging technologies that will affect your organization and brand.
Okay, okay Sean that seems really good and fine, but tell me what is it you really do? Damn, one level deeper...so here's the five things I've decided I will focus my attention on.
I can be this...
I can be this..
I can be this...
I can be this...
and I can be this...
Because as much as the world loves its specialists, for the digital economy, the world really needs generalists adaptable and comfortable working across all its facets.
If you're interested in my own journey Sean 4.0 and expansion of what I do, click here https://www.seanmoffitt.com/what-i-do/
Business coach. Wordsmith. Problem Solver. Head of The GovCom Group |
8 年Such a key issue. because of course, you can be all those things. I recommend the Matt Church book "Sell your thoughts" to anyone in this position. I don't know Matt from Adam but the book really helped me position myself to manage a portfolio of offerings. Although of course it's still a work in progress!