Annotation Sponsorship: Why Elefant Racing?

During the past three months, in my regular articles and updates, I've talked extensively about Formula Student and Elefant Racing. However, I never actually told the motivational story of how Label Your Data came to be the sponsor of the team and why we decided to support their endeavor in the first place.

Now, I think the time has come. As we wait for the first public appearance of Ragnar?k FR20, let me share the story of this partnership from the perspective of Label Your Data.

Why Sponsoring?

Both SupportYourApp and Label Your Data are built on the foundation of strong human values such as loyalty, honesty, and respect, as well as the belief in quality and professional cause. That's why, when the guys from Elefant Racing contacted us, we were truly excited by this opportunity.

The proposition was simple: Elefant Racing was looking for an annotation partner who both possessed sufficient expertise and supported the core values of the team. They had their choice of labeling businesses in terms of professional experience and quality of annotations. But the unique combination of values that SupportYourApp and Label Your Data represent tipped the scales in our favor.

The focus on security also played its role. As a European-set team, it was important for Elefant Racing that their annotation partner understood the significance of data security and promoted data protection.

Why Elefant?

For Label Your Data, Elefant Racing also ticked multiple boxes. It's a young student organization that leverages the power of modern technologies to achieve its goals and assists the development of said technologies. For us, this was the major point in reaching the positive decision about supporting the efforts of the Elefant team.

Besides, at the time, we were looking for an opportunity to share our expertise in data annotation with wider audiences. Formula Student offered a perfect platform for showcasing the quality, speed, and security of Label Your Data Services. With the combination of ambition, enthusiasm, and deep fascination with autonomous driving, Elefant Racing and Label Your Data became a perfect fit!

What’s New?

Now, a few brief words in our regular rubric, the status update of the Elefant team. Currently, Ragnar?k FR20 undergoes the final stages of testing before its first ever public appearance. The Elefant team has nearly dealt with all last-minute challenges before displaying the race car to the wider public.

We're very excited about the online live presentation event and the following Q&A that will be taking place next week, June 24. Let's wait a bit more for the news (paired with the gorgeous photos of the car, no doubt) together. And for now, here’s a short awesome teaser from the Elefant team!