Ankur Warikoo - Personal Branding Breakdown

His digital presence, public speaking, commitment to education & social impact have collectively shaped Ankur Warikoo into a respected figure in the business & personal development spheres.

1. Diverse Expertise:

Ankur Warikoo showcases diverse expertise, particularly in entrepreneurship, leadership, and personal development.

His background includes co-founding multiple startups, making him a versatile authority.

2. Authenticity in Storytelling:

Ankur is authentic in sharing his personal and professional experiences.

Whether discussing successes or setbacks, his storytelling creates a genuine connection with his audience.

3. Educational Content Creation:

Ankur consistently creates educational content on various platforms.

From insightful LinkedIn posts to informative YouTube videos, he shares valuable insights on leadership, entrepreneurship, and personal growth.

4. Multi-Platform Presence:

Ankur maintains an active presence across platforms, including LinkedIn, Instagram, and Twitter.

This multi-platform approach ensures a broad reach and engagement with diverse audiences.

5. Community Engagement:

Ankur actively engages with his community through Q&A sessions, live events, and responding to comments.

This interaction fosters a sense of community and personal connection.

When his “Do Epic Sh*t” was published he distributed signed copies & had 1:1 meetings with readers who got those copies, collecting feedback as well as creating super fans.

6. Thought Leadership:

Ankur establishes thought leadership by sharing profound thoughts on leadership, business, and life.

His articles, posts, and talks position him as a forward-thinking and influential figure.

Ankur is transparent and vulnerable in discussing challenges and lessons learned.

This openness adds depth to his personal brand, making him relatable and inspiring.

7. Personal Development Advocacy:

Ankur advocates for personal development, sharing tips and strategies for continuous improvement.

This aligns with his personal brand as a mentor and guide in the journey of self-improvement.

Addressing topics like stress management and work-life balance, he portrays a holistic approach to success beyond just professional achievements.

8. Authorship and Publications:

Ankur has authored books, such as "Do Epic Sh*t", and? “Get epic shit done”.

These publications not only showcase his expertise but also contribute to his personal brand as an influential author.

9. Balancing Professionalism and Relatability:

He strikes a unique balance between professionalism and relatability.

While sharing valuable insights as a seasoned entrepreneur, Ankur maintains an approachable demeanor, making his content accessible to a broad audience.

10. Encouraging Lifelong Learning:

Ankur encourages lifelong learning beyond formal education.

His personal brand emphasizes the value of continuous learning, personal growth, and skill development throughout one's career, fostering a community of lifelong learners.

11. Accessibility in Language:

Ankur uses language that is accessible to a wide audience. By avoiding jargon and complex terminology, he ensures that his content is understandable to individuals at various stages of their professional journeys.

12. Recognition of Team Contributions:

Ankur highlights the contributions of his team in various projects.

This nuanced approach acknowledges collaborative efforts and showcases a leadership style that values teamwork, contributing to a more inclusive brand.

13. Social Impact Initiatives:

Ankur is involved in social impact initiatives, such as providing educational resources to underprivileged children.

These efforts contribute to a personal brand associated with positive change.

14. Networking and Collaborations:

Ankur actively networks with industry leaders and collaborators.

Whether through interviews, collaborations, or joint initiatives, he expands his reach and influence through strategic connections.

My 10 key takeaways from Ankur Warikoo's personal brand

1. Develop a diverse skill set and showcase expertise in multiple areas relevant to your niche or industry.
2. Be genuine and authentic when sharing personal and professional experiences.
3. Consistently create valuable and educational content across various platforms.
4. Maintain an active presence on multiple social media platforms to reach and engage with a broader audience.
5. Actively engage with your audience through Q&A sessions, live events, and responding to comments.
6. Establish yourself as a thought leader by sharing profound thoughts and insights on relevant topics within your industry.
7. Advocate for personal development and share tips for continuous improvement to align with your personal brand as a mentor and guide.
8. Consider writing books or publications to showcase your expertise and further establish yourself as an influential figure in your field.
9. Strike a balance between professionalism and relatability in your content.
10. Emphasize the value of lifelong learning and personal growth to foster a community of like-minded individuals committed to continuous improvement.