Anewgo Leads Industry Conversations: Summits, Innovations, and Client Success

In This Newsletter:

Anewgo Leads the Charge: From SEO to AIO at Jeff Shore's Summit

Anewgo Sparks Innovation at SEBC 2024 with Anya Chrisanthon

Client Spotlight: Homes by Taber Praises Anewgo's Impact

Anewgo Takes Center Stage at Jeff Shore's Summit: Pioneering the SEO to AIO Revolution

Anewgo made a significant impact at Jeff Shore's Sales and Marketing Summit, with both CEO John Lee and Chief Communications Officer Anya Chrisanthon taking the stage on AI-related panels. Their presentations focused on the revolutionary shift from SEO (Search Engine Optimization) to AIO (AI Optimization) in digital marketing. This transition marks a paradigm change in how we approach online visibility and customer engagement. Unlike traditional SEO, which relies on keywords and static content, AIO leverages artificial intelligence to understand user intent, deliver personalized experiences, and guide the entire customer journey. For home builders, this means moving beyond simple search rankings to creating rich, structured data that AI can interpret and match to individual buyer needs. As we navigate this new landscape, Anewgo remains at the forefront, helping builders optimize their digital presence for the AI-driven future of new home sales and marketing.

Anewgo's CCO Anya Chrisanthon Shines at SEBC 2024: Driving Innovation and Engagement in Home Building

Anewgo made a strong impression at the Southeast Building Conference (SEBC) 2024, the region's largest building industry trade show, with Chief Communications Officer Anya Chrisanthon leading the charge. Representing Anewgo, Anya participated in two high-profile panels: sharing her expertise on YP Day as the incoming Chair for NAHB YP's, and co-presenting "You Bought The Tech, Now How Do You Get Your Sales Team to Use It?" alongside industry experts Keith McKinney and Kimberly Mackey. Beyond her speaking engagements, Anya seized the opportunity to network with industry leaders, fostering valuable connections for Anewgo. The two-day event, hosted by FHBA in Orlando, FL, was a perfect blend of professional development and enjoyment, culminating in the lively SEBC Bash at Ole Red. Anya's active participation and engaging presence not only showcased Anewgo's commitment to industry advancement but also set the stage for exciting future collaborations in the home building sector.

Client Spotlight: Homes by Taber Praises Anewgo's Impact

We're excited to showcase a glowing testimonial from Lindsay Haltom, Director of Sales and Marketing at Homes by Taber in Oklahoma City. Lindsay emphasizes how Anewgo's interactive tools have transformed their sales process, highlighting our interactive color tools and floor plans. But what truly distinguishes Anewgo is our dedication to exceptional customer service and quick response times. As Lindsay puts it, "The Anewgo team is absolutely amazing. They are quick to respond. Their customer service is second to none." This feedback reinforces our commitment to partnering with America's most progressive homebuilders who prioritize customer experience. We're thrilled to see our passion for innovation and service making a real difference for our clients and their customers alike.