Analyze the effectiveness quotient of your Business concern in the Social Media space
Discover and analyse customer feedback from various Social Media/E-commerce channels - Twitter, Flipkart, Amazon, Team BHP or any other specific web site.
- Our Social Media Browser (SMB) platform provides a common launch pad for Searching, collating and Analysing Social/Digital Media data - A comprehensive solution for you to input your search term, fetch relevant data from various social media/e-commerce sites and visualize the overall sentiments/moods and various other Analytical KPI’s delivered via our BizViz dashboards.
- SMB empowers you with:
- Collate relevant tweets out there in the Twitterati world, the public chatter about your business in digital media, and analyze the voluminous data thus collected through various models
- Sentiment Analysis – what is the general sentiment? Is it positive/Negative/Neutral across various demographics?
- Identify your major influencers in the Social Media space – people who can be approached to create a sizeable impact.
- Competitor Analysis – How do your competitors fare in Social media?
- Multiple Customisation features via our BizViz Dashboards and platform.
- Gather and Analyse time bound reviews about your product from popular e-commerce sites like Amazon, Flipkart, Team BHP, any other site that you may wish to crawl and fetch relevant data (would be a custom development)
- Collate relevant tweets out there in the Twitterati world, the public chatter about your business in digital media, and analyze the voluminous data thus collected through various models
- SMB Version 1.0 has been developed using Java and MySQL while Version 2.0 has been developed using revolutionary technologies like Apache Spark, Apache Kafka and Apache Cassandra to aid big data environments.
- A few Use-Cases for BizViz Social Media Browser:
- Focused Analysis - Analyse feedback based on specific people, brands, ad- campaigns, etc…
- Marketing Effectiveness - Monitor the effectiveness of your business’s ad- campaigns
- Sentiment Analysis – Determining public reaction to your new product or ad-campaign is an good example of how businesses can benefit from the honest feedback that can be found using social media
- A few Benefits of using Social Media Analytics
- Identify the effectiveness of your product. How is it actually faring in the market? How are customers relating to it?
- Social media insights can be used to plan future products and promotions
- Discover key-factors that are important for your organisation’s growth
- Locate the most suitable employment candidates
- Obtain objective and honest product feedback
- Develop and enhance your business’s reputation
- See some running samples at - https://www.bdbizviz.com/dashboardgallery.html
* BizViz is a Big Data Analytics Platform to provide 360 view of Business Data.