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?? Updates From AH

Our Marketing Mix Modeling case has been globally published by Meta!

Together with Sneaks Up and our Meta Marketing Science team, we rolled up our sleeves for better results and created a case within the scope of Marketing Mix Modeling. With this case, we have created an effective roadmap for determining the efficiency of marketing investments.

?? Hot News

Meta has improved its Call Ads tool to help you retain customer leads!

Now the Meta is testing a feature that gives customers the option to request a callback if their call goes unanswered. Customers can leave a customised message when requesting a callback, such as a preferred contact number, day and time. Once they've sent the message, it becomes part of a Messenger chat thread.

Twitter is testing the "Shopping Tab"!

Twitter is reportedly testing a new shopping experience for users: a dedicated Shopping tab. It appears the tab would let users explore Twitter Shops, virtual storefronts that businesses and professionals can set up on their profile.

?? Blog From AH

The Key to Personalizing your Content: Persona Building for Digital Marketing

If you’ve ever wondered how classical marketing has evolved over the years into personalized marketing, this blog post right here presents one of the building blocks of the matter.?

What is SEO Friendly Content?

Prioritizing SEO optimizations present users with better content. In this blog, we will be answering the question of “How to Write SEO Friendly Content?”

?? Tips & Tricks

59% of Gen Z use short-form video apps to discover things that they watch longer versions of.

We’ve spent years studying and refining best practices for effective storytelling via short-form and long-form content on YouTube, exploring what makes content “good,” and defining the ABCDs of effective YouTube creative.

?? New Comers

New brand announcement!

Homemade Aromaterapi, established in 2012, is a laboratory, shop, and office working on aromatherapy. Using essential oils, hydrolats, and herbs without additives, Homemade Aromaterapi produces and sells products that help protect and maintain health.We are happy to be working together with Homemade Aromaterapi on all their E-Commerce and SEO processes and seek to achieve the better!Welcome, Homemade Aromaterapi!

?? Housemate Of The Month

Q: What do you like the most when working with the team?

“I am extra excited and happy to be with people who are smart and eager to make a difference. If there is a team that can be good at anything, it will come out under the roof of AH.”

Hüda ?ksüz / COO

?? Inspiration

The Social Media Strategy That Won the Hearts of GenerationZ!

Ryanair is a brand that does social media right. Ironically, it does this by doing all the wrong things. Ryanair’s social accounts boast numbers any marketer would be proud of. Its TikToks alone have over 18 million likes.

AnalyticaHouse will be here again with the latest updates for you!