Analyst Angle: Why the merger of T-Mobile and Sprint will succeed this time
Jim Seigler
Proven Software Sales Executive with over 20 years of consistent top line revenue production and deep commerce to campaign sales (B2B: B2B2C) in telco & other verticals. 9800+ connections. #salesleader@SeiglerJim
Boy was this guy wrong.
The marriage between T-Mobile and Sprint has played out like a long saga of unrequited love: the two sides have much to gain by consummating a merger, but authorities oppose it, and there have been differences about the size of the dowry that Softbank must pay as the parent of the Bride.
Last year we had said that the merger would likely go through to a firm agreement and stood a good chance of regulatory approvals if the players made a few concessions. We proffered that the parties might better prepare the merger with provisions to offer access to cable companies that would help assure the Department of Justice of an effective 4th leg of competition.
A series of things have taken place since the talks broke off last year that make the approval by DOJ almost a formality:
- Comcast has seen results of their initial efforts to market wireless service under the MVNO agreement with Verizon. The company added about 187,000 Xfinity Mobile customer subscriptions in the fourth quarter of 2017. That showed an acceleration over prior quarters to end the year with about 380,000 mobile subs. While this remains a fraction of Comcast’s total subscribers, it is a similar number of gains experienced by mobile operators and helps to cement cable subscribers.
- Charter has less of a track record but has similarly initiated mobile service under the mutual Verizon MVNO deal. This relationship has been cited as the reason Charter’s BOD opposed a deal with Sprint. What is notable is that Charter has options to pursue wireless markets. The results of the MVNO relationship may be assumed to follow the track set by Comcast given time to develop similar market momentum.
- Sprint has entered into network access partnership deals with Altice and COX.
- These deals go well beyond an MVNO relationship by developing the segment of the network that holds the most promise as 5G NR, 5G New Radio, evolves into the marketplace. 3GPP, ITU and other standards bearers envision that the most promising network developments of 5G/5G NR will be the ‘personalization of the network.’ This will develop based on enabling of the user-applied network elements. Over the next few years, this will occur as user-deployed Home eNodeB/ngNodeB tier of network service that combines with typical small cell deployments on utility poles and self-standing pole. Sprint has initiated this with ‘Sprint Smart Box’ that have been deployed by over 100,000 customers. The demand for units supplied by Airspan has exceeded Sprint’s goals, and Airspan is ramping up production. What is significant in this type of deployment is that it is demand driven. That not only reduces the deployment but also the marketing cost that we might otherwise expect of user-enrollment in networks. That is something that we at Maravedis had said would likely occur at the time of the introduction of WiMAX and for early deployments of LTE at that earlier crossroads.
The “personalization of the network” is unstoppable
Some of the standards developments that will help to enable the ‘peresonalization of the network’ are new and will take time to be fleshed out. Much of the hardware capability is developed in the current software programmable/upgradeable network equipment from the leading suppliers. And the network architecture is well enough defined in the present iteration of 3GPP standards that for the ‘first-mile’ approach to building networks to gain momentum as a force within the industry that is already unstoppable and inevitable due to its superior economics and mechanism of adoption.
This shift in network architecture and adoption changes up the relationship between the hybrid Fiber-Cable (HFC) and mobile network (MNO) operators to engage on a higher level of collaboration and competition. That both poses a promise and a threat to MNOs — a ‘Clash of the Titans’ over directly overlapping markets that intersect in the hands and seats of users.
Why the FCC is likely to approve the merger
Another major hurdle for the consummation of a deal has been the approval of the FCC. While this has been largely pegged to the approval on competitive grounds imposed by the DOJ as orchestrated by the FCC, the makeup of the 5G service platform combines with the shift in availability of spectrum to change the consideration for approval. The FCC has held that no single operator should be allowed to gain control over more than one-third of the spectrum in the low, mid or high band segments. Over the past few years, the definition of these bands has changed as 5G/5G NR has combined with the evolution of enabling components and equipment to embrace higher frequency spectra.
The following graphic depicts the long-term vision of the ITU for 5G spectrum. This shows why the viewpoint of the US FCC is changing from placing tight limits on operator licensing, particularly for the expanded definition of the mid-band range of spectra which now includes frequencies up to 6 GHz. That places Sprint and T-Mobile’s combined holdings in the newly defined band at far less than 1/3 of that which will soon be available to the expanded field of competitors that includes cable operators and DISH Networks as well as the MNOs.
On a more immediate basis, the FCC will release an additional about 200 MHz of 3.5 GHz band spectra and several hundred GHz in the mmWave band auction that is scheduled for November 2018. Additional spectrum is expected to enter a field that is already seen as having ‘its hands full’ over the next few years in taking advantage of what is already slated for availability. While the industry mantra can be expected to remain the taunt ‘we don’t have enough spectrum to meet 5G needs’, the reality already shows that the context for limits placed by the FCC are antiquated.
We think the past objections of US regulators have been mainly countered by the expanded reach of 5G technologies that enable a broader field of competition and the march of time that has swept up market forces to reshape the competition to include cable operators. While this change is in early stages, the scope and economic significance lead to the conclusion that the fourth leg of competition is already emerging in the converging ICT, Information and Communications Technologies, marketplace to the extent that both the Department of Justice and FCC’s prior objections are so obviously outdated that they will not stand.
Will Softbank swallow?
The only remaining stumbling block for the T-Mobile+Sprint merger to take place appears to be overcoming the objections of Softbank’s Board of Directors reportedly derailing the merger agreement in November of 2017. We think that the changes discussed here and the fact that Sprint, despite the deals with the minority-market cable companies, continues to slide further back in the pack of the four major US mobile operators, will compel parent company Softbank to concede to the deal. The details of the current round of talks have remained limited. About all that has been reported is that much of the work has already taken place as the earlier round had come close to a formal agreement. The exchange rate of shares, in what was to be a non-cash stock-swap, was reported to have been agreed upon: an average of ‘recent weeks’ of the open market stock price. That left only the settlement of ‘control’ of parts of Sprint that Softbank has restructured as part of its other operations including Brightstar’s handling of devices and leases, Network-Spectrum Leasceco, and Lend-Lease Networks. If settlement of those parcels are agreed to along with assimilation of the various debt instruments, the marriage (merger) should have no reason not to be consummated.
Of course, this is not to say that the deal must wind its way through the regulatory meetings, hearings, Congressional, military, Homeland Security and other oversight reviews. This process will take well over a year once a merger has been submitted to the regulators.