Analysis. Paralysis. Omission and Commission.
Analysis. Paralysis. Omission and Commission. What do these things have to do with my mission??I feel like I should be skipping rope right now. When it comes to making strategic changes in a print company, or any company, mission-critical decisions are harder than double dutch. I hear things like:?
These are errors of omission. They are not actively doing a wrong thing, but are failing to do the right thing because it's easier to do nothing.?You can't get blamed for doing nothing, can you??Yes, in fact, you can!
Let's look at what happened with Company A, B and C:?
The companies had reached the point where they knew that they were doing the wrong thing.?These are errors of commission.?
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In many cases, errors of omission are just waiting to become errors of commission.
Errors of omission and commission?come up in other scenarios too. In user interface design and software design, more development time is usually expended on known bugs or other visible flaws (errors of commission), rather than adding content or capabilities that are not there but should be. It's always easier to see something that is there than something that’s missing but both are important. Your sales people may also find that new prospects choose inaction over making a buying decision, even when your company has made a compelling offer. Customers can commit errors of omission too. Dan Adams talks about ways to avoid these types of errors, and his insights may be helpful to your customers as well. Chapter 26 in his innovation series talks about why "Quantitative interviews are must."
Inkcups is a company that is constantly looking at incrementally adding value to their inkjet platform. They look at customer priorities and then deliver new capabilities. Most recently, they expanded their platform for inkjet printing of promotional items to include tote bags in addition to hard goods such as notebooks. Nessan Cleary covered the?announcement of the new Inkcups XJET Switch? and we also covered it on our webinar on September 12, "Innovations in Industrial Inkjet" with Mark Bale and Terry Clayton PhD (Watch the replay and see if you can tell when my computer stopped working!)
If you work at an in-plant printing operation and are ready to prepare some good arguments for investing in inkjet, check out "3 factors driving in-plant inkjet investment" by Lois Ritarossi . If management at your organization is still leaning in the direction of "do nothing" rather than responding to changes in the print industry, remind them of the famous error of omission that is Blockbuster in response to Netflix.
You will never get ahead by standing still.
Elizabeth
CEO at Spot-Nordic / Spot Matching System (SMS)
1 年Very good points and all true. The sad truth is however that printers that keep their eyes open to new ways of serving their customers, - be it new products or increased quality, - and they are the ones that bring this to their customer (or often their agency), - they will benefit, one way or the other. Because even if only a couple of those new options create new business with their current customers, - this will sure as hell help keep old customers loyal - because they see that their printer is really doing their best v.s. just sitting back hoping for the phone to ring. Second advantage is that this will create a positive, quality concious environment at the Printhouse, - which reduces number of failures and creates happy customers.
Printing Theory and Technology Development
1 年Not making major changes is a strategic option managers use. Low risk and there are real risks with change. One has to consider the self interest motivation of the managers or employees. Related to investigating innovative potentials, I asked my boss, "What about the future?" He responded to forget about the future. He wanted to obtain "low hanging fruit". He was not against change obtained by Lean methods. That was fine but any idea of innovation was not in his plans. I suspect it was related to obtaining short term gains that would help his career at the company. For those kinds of managers, that is a valid strategy even if it does not look like that.
Sales and Marketing Strategist - Enabling clients to achieve sales growth and deploy marketing programs @LRitarossi CMC
1 年Elizabeth Gooding too many leaders are stopped by fear of change and avoiding conflict with staff over needed change. And errors of commission continue when the risks of status quo are not clearly defined.
Strategic Business Executive | Driving Profitability & Growth through Operational Excellence, Customer Satisfaction & Leadership.
1 年In recent leadership opportunity discussions, I noticed a widespread recognition of the need for change in organizations. However, many were hesitant, clinging to the familiar. Change can be daunting, but embracing it is often the only way forward. Those willing to adapt, even without all the answers, stand the best chance of thriving in our industry’s evolving landscape.
Offering Inkjet Technical Services to Industrial Markets
1 年I'll have to watch the webinar back and see if I can tell. I thought it was just sound but just kept talking (as ever ??). Overall guessing the timing ??