An Analogy: The Showroom Story vs. The Virtual Showroom Story

THE SHOWROOM

John, the showroom manager, scanned the floor. He spotted a woman, casually dressed, browsing alone. John recognized this as a potential customer – she was clearly looking for a car!

Mark, the salesperson, stood glued to his phone, oblivious. John's brow furrowed. "Mark!" he hissed, his voice low. Startled, Mark glanced up, phone still clutched. The woman's gaze flickered towards them, then back to the cars. John felt a pang of frustration. This wasn't just about sales; it was about paying attention to the customer, the lifeblood of their business.

John approached her himself. "Hello," he smiled warmly, extending his hand. "I'm John, the sales manager. Welcome to Silverline Auto." "You are?" she replied. "My name is Amelia." "Hi Amelia, can I assist you in any way?"

Amelia met his smile. "I'm just looking, actually," she said, her voice soft. "Considering a new car, but haven't settled on anything yet."

"Of course!" John nodded. "Well, you've come to the right place! We have a diverse range of vehicles to suit every need and budget. Would you like me to show you around?"

After discussing Amelia's needs and preferences, she left the dealership two hours later with a smile and the keys to her dream car. John assigned the deal to Emily, a new salesperson, and sent Mark home for the rest of the day.

THE VIRTUAL SHOWROOM

Our Virtual Showroom opens the doors to a universe of fully identified prospects, like Amelia, actively searching for their dream car right now. You have a choice: be Mark or John and say hello right now!

Millions of identified, active shoppers(tm) browse inventory and websites 24/7, from their comfort zone. You have access to detailed profiles revealing their identity and exact needs and wants.

No more:

• Trying to find customers.
• Wasting time with non-shoppers, outdated data, or uninterested lookalike prospects.
• Guessing who's actually in the market!

With our Virtual Showroom, you get:

• Qualified prospects on their journey to buy.
• Increased sales opportunities at a minimal cost per prospect, while reducing or eliminating spending on non-shoppers.
• A competitive edge in the digital age.

Don't just dream of more customers. Call us and let us show you who and where they are. Open the virtual showroom door, invite them in, and say hello! Don't get sent home like Mark.