?? Amazon Sellers: this research hack is a game-changer!

?? Amazon Sellers: this research hack is a game-changer!


?? RESEARCH GOLDMINE ALL AMAZON SELLERS SHOULD USE

Reddit is a goldmine for Amazon product sellers for a few key reasons:

1. Unfiltered Customer Insights

  • Subreddits like r/BuyItForLife, r/AmazonDeals, r/shutupandtakemymoney, and r/frugal are filled with organic discussions about what products people love (and hate).
  • People openly share frustrations, wish lists, and product feedback without the polished marketing fluff.

2. Competitive Intelligence

  • Subreddits like r/FulfillmentByAmazon (FBA) and r/AmazonSeller have sellers sharing real-time experiences, trends, and success/failure stories.
  • You can gauge what strategies work (or don’t), from PPC tactics to review acquisition strategies.

3. Niche Market Validation

  • If a certain topic or product type consistently comes up in discussions, it signals a strong demand.
  • Search for niche-specific subreddits (e.g., r/HikingGear, r/Parenting, r/EDC) to see what products are getting love.

4. Unbiased Product Reviews & Common Complaints

  • Unlike Amazon reviews (which can be manipulated), Reddit users are brutally honest about product flaws.
  • Finding common complaints in relevant subreddits can help you improve your product before launch.

5. Trendspotting & Product Ideation

  • Subreddits like r/DesignPorn, r/UsefulCharts, and r/DIY provide inspiration for innovative product ideas.
  • Look at upvoted posts to see what’s getting traction.

6. Direct Customer Engagement

  • Engaging in discussions can help you understand your ideal customer’s pain points and desires before you even launch.
  • Some sellers subtly introduce their products by solving problems in relevant threads (without being spammy).

7. Community-Driven Validation Before Investment

  • You can gauge interest in your product before spending money on production by asking for feedback or sharing concepts.

Here’s an example of the output for a query I made for dog beds for German Shepherds. use this kind of research in to find triggers and things to add to your listing, ads and AI-optimized listings. The possibilities are endless and super valuable.

Amazon will announce 4th quarter earnings today, but already they have said they delivered 9 BILLION packages in the same or next day in 2024.

?? REVIEW SPEED MATTERS for NEW PRODUCT LAUNCHES

Your first 1-50 reviews can boost sales by 86%, but the speed at which you get them is just as critical.

A study by Profitero found that products reaching 50 reviews within two months experience faster sales growth than those that take longer.

This highlights the need for a strong review syndication strategy from Day One to accelerate #ecommerce success.

?? MORE SUPER BOWL STATS

Two years ago, viewership hit an all-time high. It smashed another high last year with 123.4M spectators. What will happen this Sunday when the Chiefs and Eagles meet again?

?? EVENT-BASED BID RULE for SPONSORED PRODUCTS

Amazon Ads has introduced event-based bid rules for Sponsored Products, allowing advertisers to automate bid increases during high-traffic shopping events like Black Friday and seasonal promotions.

This feature helps sellers optimize their campaigns without manual adjustments, ensuring they are prepared for peak shopping periods.

  • Automated Bid Adjustments: Advertisers can set predefined bid increases for major shopping events, reducing the need for manual monitoring.
  • Who Can Use It: Available to sellers, vendors, agencies, and both managed and self-service advertisers.
  • Where It’s Available: Supported globally, including North America, Europe, Asia Pacific, South America, and Africa.
  • How to Access: Found in the advertising console under "Settings" when creating a new bid rule. "Recurring Events" are exclusive to Japan, while "Individual Events" are available worldwide.

This feature simplifies campaign management, helping sellers boost visibility and sales during key shopping events.

Increase Your Amazon Sales By 30% With Data-Driven High Converting Creative

Here’s how AMZ One Step can help:

  • Create Visuals: We use real data to optimize your listing creatives, such as main images, secondary images, premium A+ content, videos, and more.
  • Test Everything: We test new visuals using tools like PickFu or Intellivy before running Amazon manage experiments. You get fresh proven visuals every month.
  • Ongoing Optimization: We keep improving your traffic and conversions every month with?new versions. Every iteration makes your listing better.
  • Save $: As a result, You get better PPC results while spending less and ranking higher in search results.

For the first 10 action takers, you will get 2 complimentary main images and split testing. We cover the split testing fee! Mention Kevin King or BDSN for 10% off everything else!

Ready to grow your sales or have a new launch coming up??Book a call now?


Ayesha A.

Amazon Growth Strategist | Accelerating Profitable Scaling with High-Impact PPC & Data-Driven Strategies | Partnering with Investors for 6-7 Figure Success

2 周

Kevin King This newsletter highlights some interesting points. Reddit as a research tool is often overlooked, but it can provide valuable insights. The sheer volume of Amazon's same/next-day deliveries is staggering, underscoring their logistics dominance. The emphasis on early reviews and the new event-based bid rules for Sponsored Products are both crucial for sellers looking to maximize visibility and sales, especially during peak seasons.

回复
David Hamilton

Brand Strategist & eCommerce Entrepreneur

3 周

I agree

回复
Tasneem Yousuf

Branding & Amazon Product Page Designer | Amazon Listings ? Social Media Content That Converts | SEO & Creative Design for eCommerce Growth | Content Creation for Brands| ??Certified Cake Artist & Hobby Doodler

3 周

Reddit is such an underrated research tool for Amazon sellers It’s one of the best places to find unfiltered customer opinions, pain points, and feature requests Kevin King

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Usama Nazakat

Is Your Amazon Brand Growing or Spinning Wheels? Discover How We’ve Driven $150M+ in Amazon Sales with Izonefy’s Proven Formula – Book a Free Call to Uncover the Strategy That 100% Works!

3 周

Reddit’s insights can be a game-changer for Amazon sellers! A strong review strategy and smart ad automation are key to staying ahead in e-commerce. Excited to see how these event-based bid rules impact campaigns.

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