Amazon Has a Secret

Tech upgrades are on the rise!

Here’s a breakdown of the top stories that have been dominating conversations in the industry:

• Amazon has replaced editorial recommendations?with more advertisement units in their search results and did so without making a public announcement.
• How does?Buy Now Pay Later enhance the retail experience?for in-store customers?
• Experts say that other?BNPL services are being threatened by Apple Pay Later.

Top Retail and E-commerce Stories

AI + Fintech:?See More, Pay Less with Klarna's TikTok-like Discovery Feed

It's like TikTok meets fintech.?Klarna, a Swedish fintech company and one of Europe’s largest banks, has recently updated its app?with an AI-powered discovery feed. This feature is similar to the popular video platform TikTok in that it helps customers explore new brands, products, and offers. The platform offers personalized stores for individuals who create social media content, as well as the option to sell used items.

Keep reading here...

The Secret Too Big to Tell:?Amazon Changed Search Results Unannounced

Shhhh!!!?Amazon has recently made changes to its search engine?that were not publicly announced. This change resulted in a dramatic shift in the way shoppers access products on the platform. Amazon search results are no longer showcasing so-called “editorial recommendations,” marking the end of an opaque program that many viewed as pay-for-play.

Are you reaching your Amazon profit goals?

QUICK TIP

Try this.?Building external backlinks is crucial for increasing revenue and reducing advertising expenses so don't forget to include link building in your SEO strategy.

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