AlumGrow Consultancy Insights News April 2022

AlumGrow Consultancy Insights News April 2022

Welcome to our April issue

It is amazing to think we are already into April and the school holidays are nearly upon us!

It has certainly been a very challenging first quarter of 2022 right around the world.

Image of Alastair Lee - Director AlumGrow Consultancy

Set against this backdrop, it makes me appreciate even more all the good things that are going on in our world and the positive impact our advancement profession continues to have on the lives of so many, like the recent $45 million AUD donation made to La Trobe University in Melbourne Australia for autism research.

So this month we are concentrating on providing some future-focusing tips, advice, resources, and discussion points on how we can best serve our education communities through our work and improve how we go about our day-to-day roles.

We have some special April holidays offers for you - including a chance to book a free mentoring call with me to discuss your professional growth goals and advancement questions.

As a guest presenter too, for the upcoming EducatePlus Conference here in Australia, I'm currently in full presentation creation mode and can't wait to meet and present to many of our Australian and New Zealand subscribers in person. Below you can find more details about the conference - including my speaking sessions.

Don't forget I'm always here to help, so feel free to contact me to discuss your advancement program needs anytime.

From our AlumGrow family to yours, have a wonderful April!

Alastair Lee - Director & Founder

Have you checked out our DevelopmentPro Growth Framework?

DevelopmentPro is our proven program for schools, colleges, and universities to generate at least 24% more alumni support, fundraising revenue, and enrolment enquiries by overcoming common challenges such as a lack of resources, time or expertise that often stops them achieving strategic goals such as increasing revenue, developing exceptional education programs and facilities, and achieving financial independence.

Book a free discovery call with Alastair today to find out more here.

Also watch a brief introductory video about the DevelopmentPro Growth Framework below.

Article of the month

5 sure signs your alumni are ready to give

When is the right time to start a fundraising program with alumni?

Image of a person thinking about fundraising

Now THIS is a question for the ages!

Our research and experience in the industry, shows there are 5 key indicators that you should monitor to help inform your decision making and give a guide as to likely future campaign success.

Learn what these 5 key indicators are in our latest article here.

A Minute With AlumGrow - Episode #8

9 key questions every communications audit should address

In this episode of #AMinuteWithAlumGrow we discuss the 9 key areas every advancement communications audit should seek to address in order to ensure your communications are hitting their mark.

Great to catch up with the ToucanTech team recently...

Our Director Alastair, was recently interviewed by the team at @ToucanTech in London as part of their Community Comment Series Q&A.

During the interview Alastair talks about how capital campaigns and fundraising in education have been impacted in the aftermath of COVID-19 in this region.

Read the full interview here.

Tip of the month

6 ways to improve your time management

For any advancement professional, effective time management is a critical skill.

Effective time management is also an important skill when it comes to avoiding burnt out.

So here are six strategies you might want to consider to help manage your time more effectively:

  1. Schedule your day - use calendar time blocking to help.
  2. Account for your time - take the time to find out where your time is being taken up.
  3. Guard your time carefully and beware of your office time thieves!
  4. Don't be afraid to say no to things that are non-strategic time wasters.
  5. Use technology to improve productivity and efficiency e.g. CRMs and content management platforms.
  6. Delegate tasks where you can to other team members.

Resources to check out this month

Lovemarks - The Future Beyond Brands

In this book, marketing expert Kevin Roberts sets out to discover why some brands inspire passion where others inspire only boredom.

Image of a graduate cap sitting on top of some books

What is it that inspires Loyalty Beyond Reason? What does it take to make your customers fall in Love with your brand? How do you create a Lovemark?

These are just some of the key questions considered by Roberts in this enlightening read.

Available via amazon.com.au.

April holidays Toolkit Offer - Take off 50!

For April we are offering subscribers the chance to purchase from our online store the Ultimate Education Marketing Audit for just $50 AUD - a saving of 50%.

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Our 150-question deep-dive audit will help quickly and expertly identify all your key marketing and branding strengths, weaknesses, opportunities and threats at your school, college or university.

*Offer ends 30 April 2022

Shop securely online here.


Stats that matter - how do you compare?

Some online donation statistics to consider...

  • 47% of donors over the age of 60 give online.
  • 35% of all giving happens in the last three months of the year.
  • 26% of all online giving is processed on mobile devices.

Statistics source: QGiv

Upcoming events

Data Driven Social Media Strategy for Schools, Colleges and Universities

What: Live webinar

When: Wednesday 18 May

Time: 12pm AEST

Does your school, college or university make fact-based strategic decisions regarding social media? Do you know where to find reliable sources of data to make these decisions?

Join this free webinar hosted by Spectrum Analysis Australia with Alastair Lee from AlumGrow Consultancy and Sue Ellson from 120 Ways Publishing.

For more information and to book visit here.

Educate Plus International Conference 2022 - Australia

Alastair will be a guest presenter on two topics during the conference:

31 May @ 1.30PM - Measuring and Reporting with Impact in Alumni Relations

1 June @ 3.20PM - Alumni Relations Initiatives that Work! - Who? What? How?

AlumGrow will also be a conference exhibitor (Booth #40). So if you are attending come up and say hello!

Event details

Dates: May 30 - June 2 2022

Location: Adelaide Convention Centre, Adelaide South Australia

Visit www.epadelaide2022.edu.au

AlumGrow monthly inspiration

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Free online mentoring session offer for the month of April

During April, Insights subscribers can book a free one-on-one 60-minute Zoom mentoring session with Alastair to discuss your personal or team growth goals and any advancement questions you may have. *Normally valued at $250 AUD.

Book your free session online here.

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