The almost painfully obvious, yet, highly effective "trick" (discovered by complete accident by a British WW2 Vet) to instantly write faster...

If you’ve ever sat down to write any form of copy…

Only to finish, and then look up at the clock to feel the dread of disappointment because of how long it took you to write it…

Then this will be the most important message you read today!

Here’s why:

For the first part of my career as an email copywriter…

It used to take me a solid hour to write even the most simple of emails!

… and, if I’m being completely honest with you, the copy was terrible, too.

Now, over time as I got better at writing better, more solid copy that performed…

I noticed a problem.

I was still taking way too long to write!

… Sometimes an hour or two for just one email.

Now, don’t get me wrong…

They were all solid emails (and were so good that even my clients were getting fan mail from their subscribers about them), but…

When you’re juggling a full-time job (like I was at the time), supporting a family of five, and…

Write copy, only when you get the chance…

It’s hard to justify taking that long to write a single email.

… especially if you want to make serious money from your own email list, or even writing for clients.

So I had to find a better way…

And, you know what?

I did!

And it worked the moment I started doing it, too.

I immediately went from writing emails that took an hour or more…

To writing them in less than 30 minutes.

Bingo!

And, here’s how I did it:

Set a timer!

That’s it!

Now, don’t get me wrong…

I know this sounds overly simple and hard to believe it would even work…

But it does!

And, it all comes down to Parkinson’s Law…

Which is:

“Work will expand to fill the time allotted for its completion.”

So, if you allow yourself to take an hour or more to write an email…

It will take that long.

And…

If you only give yourself thirty minutes to do it…

It will only take thirty minutes to write it.

For example:

I only give myself 15 minutes to write posts on LinkedIn (30 minutes for an email), and…

I beat the timer EVERY time now.

It really is that powerful.

And even if you find you’re already writing fairly efficiently…

I would go as far as saying your writing will only get better the faster you write.

That’s because there’s no correlation with how long you take to write something, and how good it is…

And it’s my own personally theory that if you’re writing fast enough to not even give yourself a chance to think about it…

Its even easier to tap into the power of flow.

But that’s a story for another time…

Enjoy!