An all-star announcement, live showcase, and data transformation 101
The GrowthLoop Scoop?
The latest news from GrowthLoop
Mookie Betts joins GrowthLoop Board of Directors
We're thrilled to share a game-changing moment for GrowthLoop. Mookie Betts has joined our Board of Directors!
“Mookie's passion for excellence extends beyond the ballpark, and we're honored to welcome such a powerhouse to our team. His expertise and dedication to excellence align perfectly with our mission.” — David Joosten , Co-CEO, GrowthLoop
Mookie has enthusiastically embraced marketing technology’s potential to help keep live sports vibrant for generations to come, and his expertise will be pivotal in shaping the future of GrowthLoop.
Join us on LinkedIn Live this week!
Creating an audience for a marketing campaign shouldn't take days or weeks. And it shouldn't be a burden for the data or marketing teams, either.
Join Director of Customer Experience Katharine Toll on August 7 for a live conversation and demo on removing bottlenecks from the audience-building process.
Katharine will discuss the audience platform landscape today and the options available for data-driven organizations. Then, she'll dive into a live demo of the GrowthLoop no-code audience builder.
You'll learn how to create audiences in minutes using customer data directly from your cloud data warehouse and how to deploy those audiences to one of 100+ marketing destinations.
Don't miss out on this opportunity to learn how to remove bottlenecks and streamline audience building while improving campaign ROI!
Announcing: GrowthLoop Live!
Connecting with colleagues, partners, and thought leaders is one of the best parts of a conference or trade show. We can't get enough of it.
That's why we've decided to launch our own event: GrowthLoop Live.
On October 1, we're breaking down the silos in data and marketing and bringing industry leaders together to talk about how to drive change and unify teams through unlocking the full potential of customer data.
Leading the change isn't easy, especially when it comes to unifying your organization's data strategy. That's why our speakers will discuss real-world data challenges they've faced, and the practical solutions they took to unify their first-party data and ignite organizational transformation.
Join us for this groundbreaking virtual event in t-minus 61 days! Secure your spot now: https://hubs.li/Q02JDCVM0
Keys to Growth
Best practices and commentary for the martech industry
Improve your upsell and cross-sell campaigns
We’re excited to share a new video series featuring insights from our team members on various marketing strategies and customer journey best practices.
First up, let’s talk about upsell and cross-sell campaigns: Are you avoiding these common pitfalls with your upsell and cross-sell campaigns? ?? Solutions Architect Ariel Aguilar Gonzalez shares his advice ??
Why choose a composable CDP?
Co-CEO Chris Sell dives into the powerful benefits of composable CDPs in his latest MartechView article:
?? Save time: No more waiting! Self-serve interfaces let you create and manage campaigns instantly.
?? Stay flexible: Combine your favorite marketing platforms without being locked into one vendor.
?? Boost campaign speed: Work with a single, updated view of customer data for faster, more responsive marketing.
?? Cut costs: Reduce redundant data storage and dependency on marketing software vendors.
Plus, see how our latest partnership with Snowflake is unlocking more benefits for marketers.
A Blueprint for data transformation
Co-CEO David Joosten shares how to successfully navigate the complex journey of data transformation, providing a comprehensive guide to help businesses unlock the full potential of their data, emphasizing the importance of a strategic approach to data management.
How does your #ROAS look lately?
Dive into this comprehensive guide to get everything you need to know about improving your return on ad spend (aka ROAS) and how your results compare to industry benchmarks.
Check it out in the GrowthLoop University ??Read More
The Social Loop
Highlights from our LinkedIn network and conversations
Rebecca Corliss , VP of Marketing: "Trends come and go. But one thing that's here to stay? The importance of the data cloud. ??"
Tameem Iftikhar , CTO: "We have the technology to overcome siloed data, and it’s beyond time that we use it to solve these common, but fixable, challenges."
GrowthLoop IRL (in real life)
Catch up on the latest in-person events and trade shows
Post-strategy putt putt
Our customer team recently showed off their mini golf skills after an offsite in Denver. ?
Post-strategy sessions, they headed to Puttshack for some friendly competition and team bonding. It was a fantastic way to connect and strategize while having fun.
A big congratulations to Alexander Severt for winning the first-place trophy! ??
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