All standard Universal Analytics properties will stop processing new hits on July 1, 2023.
Make the switch to Google Analytics 4
Put Google Analytics 4 at the core of your measurement
Google Analytics 4 is fully equipped to support your measurement needs today and into the future. As Google?recently announced, they'll begin turning down Universal Analytics, so they encourage businesses to make the switch to Google Analytics 4 as soon as possible.?All standard Universal Analytics properties will stop processing new hits on July 1, 2023. 360 Universal Analytics properties will stop processing new hits on October 1, 2023.
To take advantage of Google Analytics 4's measurement continuity, automated insights about the customer journey, and easy activation to improve marketing ROI, finish setting up your Google Analytics 4 property today.
Here is the migration template as provided by Google:
https://support.google.com/analytics/answer/10607999?hl=en&ref_topic=10737980
Wasim Momin. https://www.dhirubhai.net/in/wasim-momin/