?? All the latest social news this week (14.02.25)

?? All the latest social news this week (14.02.25)

?? How the Instagram algorithm determines your content's success

Want to know how the Instagram algorithm works. Take a look at this infographic courtesy of @borjanmarketing which breaks it all down. ? Understanding this intricate system is vital for anyone looking to enhance their presence on the platform – pretty handy we think!


?? To view the full article: https://tinyurl.com/48wyctvj


?? TikTok: Discover who to watch

?TikTok has released an "Emerging Creators Discover List 2025," showcasing up-and-coming creators poised to make a significant impact on the platform. It emphasises the diverse range of talent, reflecting various genres and styles. TikTok aims to support these creators through increased visibility and resources, underscoring the platform's commitment to fostering new voices and innovative content.

?? Read more about who’s who and why: https://tinyurl.com/yy2x6dma

???Meta launches AI powered personalisation for DMs

It looks like Meta’s plans to use AI for personalising direct messages (DMs) on its platforms, has begun. By analysing user data, Meta aims to enhance communication experiences and provide more relevant content. However, this move raises privacy concerns, as users may be wary of how their data is used. The company is working to balance personalisation with user trust, emphasising transparency in its AI-driven features. Have you come across this yet?


?? ?Instagram help explains: https://tinyurl.com/mnpnxp9x


?? TikTok tops the charts

According to the latest rankings from app analytics provider AppFigures, TikTok surged to the top last month, surpassing Instagram, which had held the leading position for over a year.

This might seem surprising, especially considering that TikTok's downloads in the US have been halted and the future of the app there remains uncertain. ?Reports show that Indonesia is currently driving the surge in new TikTok users which accounts for the shift.


??? Read more about the movers and shakers: https://tinyurl.com/wstzjs4n

?? YouTube: What's the plan for 2025?

YouTube has outlined its strategic priorities for 2025, focusing on key areas for growth and innovation. Major initiatives include enhancing the creator experience, expanding monetisation options, and improving content discovery through advanced algorithms. The platform aims to strengthen community engagement and support diverse creators while investing in new technologies to enhance viewer experiences.

??? Take a look at the full story:? https://tinyurl.com/249m5j9f

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