All for Freedom! Freedom for all!

We are so proud to have been providing technical and marketing translations for Harley-Davidson Motor Company. This is not only a brand. This is much more!

Did you know that there two kinds of Harley-Davidson riders? There are riders who have already been to the Open Road Fest at Balaton in Hungary and there are riders who will go – it’s that simple. 

If you are unfamiliar with the event I am talking about, sit on the couch, put your motorcycle-booted feet on the coffee table and read on while sipping your whiskey. I am sure that, before you get to the end, you will have decided to come to the Open Road Fest. Be one of the ‘greenhorns’ who let their bikes shine in the Balaton sunshine and help us celebrate the Festival’s 20th birthday! 

You have been to many unforgettable H.O.G Rally events, so what makes the Open Road Fest so special? A short answer: 

·              Because it is about freedom, parties, the Festival’s 20th birthday and YOU! 

·              Because you will participate at the region’s largest motorbike and music festival

·              Because you can enjoy the clear blue water of the Balaton lake and the mountains and valleys that make this landscape so unique

·              Because you can enjoy ice-cold beer and tasty Hungarian wines and brandies 

For us, being H.O.G members is an honour. There is nothing like it and this is a once-in-a-lifetime feeling. We are one big, fancy and cool family that can be found all around the world but, regardless of where we ride our bikes, we are friends with every other Harley rider. We celebrate every birthday together, be that in Rome, in Lugano, in Prague or at the Balaton!

A proud tradition

For the last 20 years, every Saturday has been marked by one tradition – the Saturday meetings – where there is adrenaline, both in case of the waving locals and the riding bikers who are full with testosterone and wearing their leather jackets. The banks of the Balaton have already seen the flags of all chapters, the beginning of lifelong friendships, many plans drafted for continental tours, romances and even marriages! 

The Festival’s main stage has seen many iconic bands and singers, includingUriah Heep, Chris Norman, Creedence Clearwater, Bonnie M, Hot Chocolate, Gary Moore, Suzi Quatro, Alphaville, Nazareth, Bonnie Tyler, offering unforgettable memories until the break of dawn. 

Moreover, the Open Road Fest’s main stage has also witnessed many moments of couples deciding to get married. In such cases, marriages occurred with the families present and all traditions were considered! Here, family means approximately 15-20,000 bikers. Long white dresses have been combined with tight leather jeans and couples ride to the Registrar on the stage with their Harleys, accompanied by applause. So, regardless of who you are, be prepared to experience whatever may come your way! 

There is a Harley in everybody, but mostly in us… 

The first scene of the film Easy Ridershowed Peter Fonda riding his American-flagged Harley and throwing his watch away because the road, eternity and freedom were waiting for him. He was driven by adventure, bravado and self-determination, the unique forms of which can be experienced only on motorcycles. 

Be there with us in the first weekend of June 2019 at the Balaton in Hungary to enjoy the unique exhibits in the Harley Museum, party with us and your H.O.G. friends and celebrate the birthdays with us! You can also take jubilee selfies at the motorbike stunts show with a real-size Harley statue, which is the symbol of the Festival and a local tourist landmark. 

There are never enough kilometres, Harleys, music, beer and adventure, so we never get enough of LIFE! Your motorcycle's unique sound is recognised by everybody all over the world. Harley-Davidson is more than a motorcycle brand; it is a way of life, a feeling. This feeling can be perfectly experienced with us at the 20th Open Road Fest! 

Susanna Toth 

H.O.G. Budapest Chapter, Deputy Director