Aligning the Map with the Territory- A NeuroLinguistic Programming based perspective on Leading Organisational Culture Change.
Naheed Khan
Seasoned Change Consultant | Specialising in Culture & People Transformation l Transformational Leadership Development | Integrating Neuroscience for Organisational Change | Keynote speaker | Co-Founder- Futurwits
The Map is not the territory
This statement coined by Alfred Korzybski, highlights the difference people usually have between the imagined reality (the "map") and the external reality (the “territory”).
One of the Presuppositions of NeuroLinguistic Programming (NLP).... this statement leads to profound insights into the complexities of organisational culture and offers a powerful metaphor for how humans perceive and interpret reality.
This imagined reality is based on the internal representation which is influenced by individual perceptions, experiences, and beliefs. These factors or filters influence how people creates individual versions of reality which are often not fully align with the objective truth or the external reality.
Culture which is often defined as the "cumulative outcome of shared mindsets and behaviours," is highly influenced by the map of the organisation that every individual creates based on their interpretation of the “territory” of the organisation.
If the map of every individual is not aligned with the organisation’s vision and values, it has a direct impact on how decisions are made, how change is approached, and how teams function. And if these individual maps of the organisation diverge too much from the intended vision or values, it leads to misalignment, miscommunication, conflicts, and resistance to change.
To lead any change in the organisation culture, it is absolutely critical for leaders to align their people’s internal "maps" with the organisations "territory”—i.e. it’s vision, it’s values and the desired goals.
How can leaders lead this alignment?
Based on the understanding of the statement “The Map is not the Territory" we can identify that culture is not a rigid or an objective entity, rather, it is the sum of many subjective realities. Every individual in an organisation has a unique perspective influenced by their background, experiences, and personal interpretations. Thus, when we say that culture is the result of shared mindsets, we are acknowledging that these mindsets are diverse and, at times, conflicting.
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When leaders can understand the subjective nature of these interpretations they can better identify the gaps which exist between individual perceptions and the organisation’s reality. It is only then they can lead the alignment of these diverse "maps" into a coherent, shared reality that drives collective behaviour.
Training programs, Leadership Development and Coaching programs usually focus on skills development, but the skills won’t give the desired results if the leaders don’t develop their understanding of the following two major alignments.
Mindset Alignment: Building a Common Map
Leaders play a key role in shaping the shared mindset that forms an organisation’s culture. To do this, they must first acknowledge that every employee carries their own "map," based on personal interpretations of the company’s goals, values, and strategies. Leaders need to bridge the gap between individual maps and the collective "territory" by fostering open communication, creating a shared language, and reinforcing the organisation’s core values.
This process is deeply connected to leading a behavioural change in the people and the organisation. Culture, as a product of shared behaviours, can only evolve when people are guided to shift their actions in alignment with the desired outcomes.
It is important to remember that this is not about imposing a singular "map" but about harmonising diverse perspectives and connecting them towards a common goal. This requires for leaders to develop their emotional intelligence as a behaviour which facilitates them to? influence how employees interpret their environment and how they behave in response to it.
Behavioral Alignment: From Maps to Actions
Behaviour is the manifestation of mindset. The cumulative actions of individuals which are influenced by their "maps," create the daily practices, norms, and unwritten rules that exist within an organisation.
If culture is the result of shared behaviours, then aligning behaviours across teams and departments becomes essential for a cohesive culture.
This requires for organisations to focus on behaviour transformation along with Mindset Alignment. Training programs, leadership development, and performance management systems need to be designed and implemented in order to reinforce the behaviours that reflect the organisation’s desired culture. For example, if collaboration and innovation are core cultural pillars, then behaviours such as knowledge sharing, cross-functional teamwork, and open feedback loops need to be encouraged and rewarded.
Leaders should communicate these desired behaviours but even more important it is for them to model it, which ensures that the the alignment of mindsets and behaviours “The Map" being created at all levels is aligned with the desired organisational "territory."
In organisations who strive to build a culture that drives innovation, collaboration and growth, aligning the "map" of individual perceptions with the organisational "territory" is not just a philosophical exercise, but a practical imperative.
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