Ale's Highlights | Week 3: Let's talk equality in F1, Disney's storytelling magic and the power authentic connections?
Alejandra Salazar
Founder & CEO at CROING Creative Agency | Speaker | Women Who Brand Host
Missed out on the latest in the marketing world? Don’t worry—I’ve got you covered. This week’s edition is packed, so let’s dive in! ??
Racing toward equality
Formula 1 Academy’s 2025 debut of women drivers on Las Vegas’s iconic street circuit is a game-changer! ??? With sponsors like Charlotte Tilbury and American Express, it’s more than racing—it’s smashing stereotypes and empowering women in motorsport. With 42% of F1’s fanbase now women, this revolution is just getting started! ??
Storytelling magic this Holiday season
华特迪士尼公司 's “The Boy & The Octopus” is a masterclass in emotional storytelling! ?? By focusing on acceptance, belonging, and childhood wonder, it delivers connection over commerce, proving the power of universal themes. A touching reminder that great stories—like dreams—transcend generations and leave a lasting impact. ?
Inspiring creativity & leadership!
This week, I joined an inspiring conversation with E.L.F. BEAUTY and Tubi at the Whitney Museum for an exclusive taping of "On with Kara Swisher".
From breaking cultural boundaries in storytelling to fostering inclusivity and thoughtful leadership, it was a celebration of creativity, action, and democratizing access in every field.
领英推荐
Pinterest Predicts 2025 is here!
Pinterest dropped their Predictions for 2025, and it’s packed with gold! With an 80% accuracy rate over five years, it’s a must-read for marketers. My favorite? The Surreal Soirée—already inspiring ideas for my next birthday and CROING’s client campaigns. Dream big and dive in—I’ve shared the report in the comments! ?
Spotify Wrapped: Turning data into personal stories
Spotify Wrapped is a brilliant example of merging data with identity to create shareable, memorable moments. Our Head of Strategy, Camila Lessire Brice?o , breaks down the magic behind its success.
The power of authentic connections
I shared the Instagram video I shared highlighting Selena Gomez’s experience speaking Spanish in Emilia Perez and how that shows the power of effort and authenticity in connecting with audiences. It’s a lesson for brands: real engagement comes from embracing culture and telling heartfelt stories.
That’s a wrap for this week’s insights! I’d love to hear your thoughts—what resonated with you the most? Let’s keep the conversation going.
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Empowering women to shine? Embrace life’s transitions. Let go of self-doubt. Dance through life’s challenges. Embrace your desires and create the extraordinary! | ACC Certified life coach, Actress & Tango dancer l
3 个月Sounds like a fantastic read for finding your own authentic self, Alejandra Salazar
?? Partner with a Collective of Digital Nomads | Collaboration Over Competition to Find Your Ideal Clients
3 个月Fantastic roundup, Alejandra! Your insights on creating real connections are always so valuable. As a solopreneur working on my personal brand, I would love to connect and offer a free strategic call to prepare for 2025.