AI’s Cool, But Humans Are Cooler!
Tirna Sweeney
Recruiting Agency PR and Communications – PR Strategy | Media Relations | Brand Communications | Content Creation | Crisis Comms | Corporate Comms | Internal Comms | Digital PR | Social Media | Across All Sectors
AI is everywhere right now, from fashion’s latest algorithm-driven trends to beauty brands automating the perfect shade match. It’s cool, it’s cutting-edge and a hugeee time saver. But as we ride this AI wave ??, there’s a conversation I always find myself having: Where does the human touch fit in?
AI’s a Tool, Not the Talent
Sure, AI can crunch numbers and predict trends with the best of them, but when it comes to creativity? That’s still very much in our hands ??. AI can suggest the next big thing, but it’s the human touch that turns these ideas into something desirable.
Take fashion ??, for instance - AI might forecast what colours will trend next season, but it’s the designer who brings the vision to life ??. AI might analyse what consumers are searching for, but it’s your team’s creativity that shapes those insights into something unforgettable.
Keeping It Real
AI’s rapid rise has people wondering where they stand, and that’s fair. But here’s the thing: AI isn’t here to steal the spotlight; it’s here to hold the camera steady while your team directs the show. The more we position AI as a creative partner rather than a replacement, the more we can alleviate those underlying fears ??.
Let’s be real with our teams. Show them how AI can handle the menial tasks, freeing them up to do what they do best - innovate, create and connect ??. When your team sees AI as an ally, they’re more likely to embrace it, not fear it.
Creativity: Still a Human Thing
AI can do a lot, but it can’t always think outside the box ??. The essence of creativity - empathy, intuition, the spark that leads to something truly original - that’s all human.
In the end, while AI might suggest the next move, it’s your team that plays the game. AI can help, but it’s the human touch that wins us over ??.
AI + Human = The Future
As we continue to explore what AI can do, let’s not forget what it can’t. Creativity, emotional intelligence and the ability to connect ?? - these are our superpowers ??♀?. AI’s just here to make the process smoother, not to take the wheel.
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2 个月Ikkookokko