???Will AI Replace Copywriters? Know The Truth About AI Taking Over Jobs!

Hello AI Mavericks,

It's been days since the story of Olivia Lipkin and Erin Fein has been around the internet.

While Erin has been in the copywriting industry for almost a decade, Olivia also has worked for 4+ years! And what happened to them is pretty unfortunate.?? As they say, they lost their jobs to AI. ??

But do they really have lost their job to AI? ??We will come to this question for sure. But before that, let me tell you what this week's AI Chronicles is about...??

Being in the heart of everything AI and working to promote and market AI tools with more than 5 million+ global users,?? today, I will shed some light on that billion-dollar question: "Will AI replace copywriters?"

Let's dig deeper!

Though generative AI tools have been around the corner for some time now, it's been quite expensive for regular end users. However, OpenAI releasing the ChatGPT with free access changed the whole landscape.??

Suddenly, writing those mundane email follow-ups or creating that research draft does not feel like a job. The AI can do that for you.?

As 28% of U.S. adults confirmed, their employer uses ChatGPT or similar chat-based tools. Adding to that, the AI writing market was valued at 359.8 million in 2020 and projected to be 1022.3 billion by 2028.?

Not only ChatGPT but AI writing software such as Writesonic has GPT models trained particularly for writing. Writesonic also comes with a highly affordable plan offering unlimited words.

Does that mean the end of copywriting jobs??? Not really! At Writesonic, we believe we assist individuals, businesses, marketers, and writers with the basics so that they can address their audience effortlessly.

What Writesonic does is bring creativity, fresh ideas, speed, efficiency, and scalability to the table at a level that was unachievable only with human efforts.

Now, coming to Olivia and Eric's story...??

Olivia, a 25-year-old copywriter from San Francisco, was the only writer at a tech startup. She was let go from her position last April with zero explanation. ?????

But when she found out managers writing about using ChatGPT as a much cheaper option than paying writers, the decision behind her layoff seemed clear.?

As Olivia told the Washington Post, "Whenever people brought up ChatGPT, I felt insecure and anxious that it would replace me,” she further mentioned.

“Now I actually had proof that it was true, that those anxieties were warranted, and now I was actually out of a job because of AI.”

Olivia's story isn't isolated. Eric Fein and many other copywriters have faced similar challenges, with AI tools like ChatGPT being perceived as cost-effective alternatives.

Eric Fein, who has been running a content-writing business for the past 10 years, says, “It wiped me out” as he lost his biggest client for the same reason.

While Eric and Olivia’s story is sad,?? people have shared positive stories as well. For instance, writer and Writesonic user Strig-Arne K shares how using Writesonic has helped him generate ideas and improve his writing.???

We have thousands of such customer stories where people and agencies have successfully generated better revenue by scaling content through our AI writing assistant.

As professionals, our main motto is to create value,?? it does not matter what you work on. And AI tools can be your northern star ??if you want to create value through marketing and writing.

As they famously say, ‘AI won’t replace you, but a person using AI definitely will.’ ??So, if you are using AI to create content, you are already ahead in the game. Embrace the technology and include tools like Writesonic in your workflow to explore new ways of talking to your audience.

Try Writesonic Now!

P.S. : We are hosting a podcast on the same topic where we are going to host some of the industry experts to bust all the myths related to AI and Copywriting. Stay tuned!

Till the podcast goes live, here is what you can do with the AI writing tool,

Scaling Your Content Writing Game with AI Technologies ??

?? Don't start with a blank screen. Create the first draft for SEO-optimized blog content using Writesonic's AI Article Writer.

??? If you are an agency, boost your e-commerce writing game with SEO-optimized product descriptions and titles.

?? Performance marketers can craft high-converting ad copies tailored for platforms like Facebook, Google, and LinkedIn.

?? Copywriters can generate ideas, create compelling landing pages, and explore innovative growth ideas.

?? Refine content with AI-driven Paraphrasing Tool and Sentence Expander for more clarity and better engagement.

Its time to embrace the future, but without losing the human touch. AI can write, but only humans can feel. So, let’s craft the words that your readers can feel and connect to. Don't forget to amplify your voices with all these AI advancements.

Until next time, keep writing, keep feeling, and stay ahead of AI.

Signing out,

Manvi Agarwal,

Content Lead, Writesonic