AI Ranks Best US Airlines - Different Answers
Paul Baier
Executive Fellow @HBS and CEO of GAI Insights | We help innovative AI leaders and AI vendors drive value with GenAI
The upcoming SEO bloodbath is slowly being recognized.
The above example is one of many.
The Chrome browser extension called ChatHub makes this very easy to monitor. Try it yourself. Brands and influencers, are you monitoring this?
What Search Engine/LLM optimization looks like in 2025 is unknown (many ideas). Experimenters and first movers will have a real advantage.
AI is changing the world - I am here to supercharge that change | Connecting HR and Tech | 12+ Years Leading People & Product Initiatives | opinions expressed are my own
3 个月the image is too small....
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LinkedIn Top Voice | iGaming Expert | Digital Marketing Strategist
3 个月Thanks for sharing
Urgent Optimist, Startup Founder/CEO, Digital Transformation Leader
3 个月No question #GAI opens new doors for scoring and ranking brands, revealing significant insights into brand value. Unlike surveys, which capture a snapshot in time, AI continuously processes info across millions of unstructured data points. At BrandRank.AI we've conducted thousands of scorecards focusing on key consumer interests: product performance, sustainability, service, etc. We just released the first AI-based green coffee scorecard. Starbucks consistently ranks high across all platforms, showcasing robust sustainability initiatives. Brands like illycaffè also demonstrate strong practices, particularly in sustainable sourcing and pollution prevention. Each AI engine filters (pun intended) differently. Anthropic focuses on metrics like climate management & waste reduction, with Keurig Green Mountain, Inc. and Nestlé Nespresso SA scoring well. Gemini (Google) presents a broader range of scores, with Illy ranking high. ChatGPT generally awards high scores, with Starbucks leading in multiple categories. While brands can influence outcomes (e.g., brand websites are key algorithmic anchors), it is difficult to manipulate the system as commonly occurs in the current search model. DM me if you have question or want more info!