AI: Navigating Coalitions and Competition for Strategic Advantage. An Article in the #AmazinglyArtificial Series.
Todd C. Sharp, MSci, EMT-B(p)
Global Leader, Advisor, Coach, Doer | Transformation, Innovation, Technology, Healthcare, Research, Commercialization, Operations, Strategy | Transparency, Collaboration, Mutual Respect
Through thoughtful engagement with both competitive strategies and collaborative coalitions, leaders can help steer the future of #AI in directions that not only enhance their own organizations' prospects but also #benefit society at large.
In this article I try to provide a nuanced, curated view around some of the strategic implications of AI, providing considerations and perspectives on leveraging emerging technologies to gain a competitive edge while also contributing to a sustainable and equitable AI ecosystem.?
In the rapidly evolving landscape of artificial intelligence (AI), #generativeAI technologies have emerged as a critical frontier where businesses and nations often work towards dominance. This contest is not merely about technological superiority but also about shaping the #economic and #regulatory frameworks in which AI will function throughout the future. As companies and countries navigate this complex terrain, the strategic integration of AI poses both unprecedented opportunities and formidable challenges.
The Competitive Edge of Early AI Adoption
AI's adoption curve is seen as steep but with profound impact, one that is reshaping industries at a pace recalling the disruptive arrival of electricity and the internet. McKinsey highlights that AI adoption is expected to reach 70% by 2035, with early adopters gaining significant competitive advantage, projected to potentially double operating cash flows by 2030. These "front-runners" are leveraging AI to unlock new markets and outpace competitors, essentially capturing greater market share, possibly opening the door towards establishing near-monopolistic dominance in their sectors.??
While the sentiment contained in the quote "Coalitions do not win the AI war" (Appian CEO Matt Calkins) aligns with discussions around the rapid adoption and competitive advantages conferred by artificial intelligence in business settings, such discussions often over index around significant benefits gained by early AI adopters over their competitors.
While AI adoption is accelerated by competition, it may also lead to disparities where these "front-runners" reap substantial (and asymmetrical) rewards from the efficiencies and #innovations driven by AI, from optimized operations to new product offerings that were previously unimaginable.???
The Role of Coalitions in Shaping AI’s Future, the Double-Edged Sword of #Competition and #Collusion
The rapid deployment of AI also brings to light complex #regulatoryAI and #ethicalAI issues. One significant concern is the potential for AI to facilitate unintended #collusion. An example can be seen with algorithmic pricing tools. If adopted uniformly across competitors, this type of AI could inadvertently lead to price-setting, not necessarily stemming from direct collaboration, but from algorithms learning and adapting to each other's pricing strategies.?
This scenario poses a dilemma for antitrust regulators who must discern between beneficial standardization and harmful collusion. As these technologies become more sophisticated, monitoring and regulation will need to keep pace to ensure that competitive practices do not stifle innovation or harm consumer interests.
Despite a backdrop of fierce competition, there's also growing recognition in the value of coalitions in the AI landscape. Groups like the Artificial Intelligence Industry Innovation Coalition (AI3C) represent efforts to harness AI for societal good, particularly in healthcare. By establishing standards and best practices, these groups hope to guide AI development in directions maximizing benefits while minimizing risks.??
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These coalitions bring together diverse stakeholders, including tech giants, startups, academia, and regulatory bodies, to collaborate on setting the agenda for AI's ethical use and its integration into public policy and business strategy. The AI3C, for instance, focuses on promoting health equity, enhancing patient outcomes, and supporting workforce transformation through AI-driven innovations.? ?
International AI Competition: A Global Game of Chess
On the international stage, AI competition takes on dimensions that influence global economic #stability and #security. The race between the United States and China in AI technology is emblematic of this broader competition, where AI capabilities are intertwined with national security and economic leadership.? ?
This global rivalry underscores the strategic importance of AI and the need for a coherent strategy that encompasses not only technological development but also international diplomacy and global standards-setting. The competition is not just about which country advances fastest in AI technology but also about who sets the rules of the game for its global governance.
These perspectives illustrate the multifaceted role of AI in both fostering intense competition and necessitating collaboration, particularly in setting ethical standards and regulatory frameworks. The varied approaches—be they individual competitive strategies or collaborative coalitions—highlight different strategies and outcomes in the adoption and utilization of AI technologies across sectors.
Navigating the Future
As businesses and nations chart their courses through the AI revolution, the dual approaches of competition and coalition-building will likely coexist. Competitive pressures will drive #innovation and #adoption, while coalitions will play a crucial role in standardizing and ethically guiding AI development.
For #executives, understanding this dynamic landscape is crucial. Decisions made today about investing in AI, participating in coalitions, and engaging with regulatory processes will determine not only the future of individual companies but also the shape of the global economy.
We stand on the brink of what could be the most #transformative technological era in human history. The paths we choose today will establish guardrails to help focus an equilibrium between innovation and regulation, competition and collaboration. Navigating this landscape requires continuous foresight, agility, and understanding of the complex interplay between technology and policy, so continuous in fact, that it raises the question of whether it can be navigated by and for humanity's benefit successfully without the use of AI helping do so itself.
Todd, great insights! Especially around global competition. I was in a meeting a few years ago with a gentleman that leads business trips to China. They took him to a one square mile city being built exclusively for AI R&D labs. I haven't heard much out of AI3C lately. Is there somewhere to that I am missing to keep up with them? Looking forward to your next article!