AI Insights for Sales and Marketing: 9th Edition

In this edition of our newsletter we explore:

• OpenAI introduces GPT-4o and it's FREE to everyone!
• OpenAI plans to announce Google search competitor.
• The AI market is projected to reach $184bn in 2024.
• Fintech firm Klarna says over 87% of its employees are using Gen AI daily
• Employees are secretly using AI at work, fearing it might make them replaceable.
• Join our Free Webinar this Thursday: Learn how to build AI Assistants without any coding!
• Curated AI Tools and GPTs for Sales & Marketing
• Prompts for Sales

The AI Latest News

• OpenAI has announced GPT-4o, its newest model, which offers a significant leap in AI capabilities by integrating text, audio, and image processing into a single model. This update allows for more natural and dynamic interactions across different media types. The model, named "GPT-4o" ("o" for "omni"), can handle inputs and outputs in text, audio, and images, making it a truly multimodal system. This advancement means that GPT-4o not only matches its predecessor GPT-4 Turbo in handling English text and coding tasks but also shows substantial improvements in understanding non-English languages and auditory and visual content. The new model is designed to be faster and more cost-efficient, with a 50% reduction in API costs compared to earlier versions.
• OpenAI is poised to disrupt the search engine market with its own AI-driven search tool, set to launch soon, which could challenge Google's dominance. This new venture, backed by Microsoft, aims to integrate more deeply with AI, enhancing how searches are conducted by making them more interactive and integrated. The launch is strategically timed just before Google’s annual I/O conference, indicating OpenAI’s intent to stake a claim in the AI-enhanced search landscape. This move could diversify the search engine market, currently dominated by Google, by offering users a different kind of search experience that leverages the advanced capabilities of AI for more contextual and nuanced responses.
• The AI market is expected to grow dramatically, reaching a value of $184 billion in 2024 and potentially $826 billion by 2030. This growth is reflected in the widespread use of AI across various aspects of everyday life, from household assistants like Alexa and Siri to security features like Face ID on smartphones, which uses machine learning to authenticate users. AI also enhances user experience in gaming and social media by personalizing content and interactions. Beyond entertainment and convenience, AI is instrumental in utilities like spam filters and smart home devices, illustrating its pervasive and expanding role in modern technology.
• Klarna, a leading Swedish fintech company, has integrated AI extensively, with over 87% of its employees utilizing tools like ChatGPT and their internal AI assistant, Kiki. This widespread adoption exceeds the global average reported by Deloitte, where only 61% of computer-using professionals use AI tools regularly. Klarna's AI implementations have significantly enhanced operational efficiencies, contributing to its first quarterly profit in four years. The AI-driven efficiency has replaced the workload equivalent to 700 full-time customer service positions, saving Klarna $40 million.

Employees are secretly using AI at work, fearing it might make them replaceable

Microsoft and LinkedIn's recent Work Trend Index Annual Report highlights a growing trend of employees using AI to manage workloads, despite concerns about job security.

The survey, involving 31,000 participants across multiple countries, reveals that 75% of workers use AI, yet more than half are reluctant to admit using it for critical tasks due to fears of appearing replaceable.

Furthermore, nearly half of the professionals worry AI might cost them their jobs, prompting some to consider quitting. The report underscores a significant demand for AI skills, with 66% of leaders preferring to hire those proficient in AI, even over more experienced candidates without such skills.

Despite this, many companies lag in providing necessary AI training, with only a fraction planning to offer such education this year.

Learn how to build AI Assistants for Sales with no-code, for free in an hour

Join us Live this Thursday, to learn from George Calcea the Founder and CEO of Cubeo AI, how to build AI Assistants to boost your Sales without writing any code!

How to participate and get the maximum benefits:

1. Make an account (free) with Cubeo AI and test some features for FREE before the session???HERE

2. Fill out the registration form.

Don't miss this opportunity to harness the power of AI for sales. ??

Curated AI Tools and GPTs for Sales & Marketing

AI Tools:

• Cubeo.ai lets you Build and Train your AI Assistants to automate routine tasks in Sales, Marketing, HR and beyond without coding, leveraging advanced LLMs like GPT-4 and Claude. Get started for FREE here.
• Bluedot: AI-powered Chrome extension for Google Meet. Press ?? to record, transcribe, and summarise your meetings with AI-generated notes adapted to your needs. It's AI tool can also help you write a follow-up email including the meeting summaries to send to your clients. Try it for free here.
• Heygen helps you produce studio-quality videos with AI-generated avatars and voices at scale. Create from scratch or use one of the many templates they've created. Professional AI videos can be done just by typing, clicking, dragging, that's it! Try it for free!
• Lemlist is a sales outreach tool that uses AI to help you run lead generation campaigns on email and LinkedIn. You can automatically create hyper-personalized multichannel sequences based on your value proposition, your recipient's infos. This saves you hours, avoid the blank-page anxiety and increases your reply rates. Get started for free here!

Custom GPTS:

• Negotiation Master: Assists with Negotiation and Objection Handling, using the techniques of top experts like Chris Voss, Brian Tracy, Robert Cialdini
• Email and Phone Scout: This Custom GPT helps you find professional emails and phone numbers in seconds. It can also help with drafting cold emails and cold calling scripts.
• Career Coach - Resume, Interview prep and Jobs: Helps you with personalize resume, cover letter, Interview prep, Job Search and building Personal Brand on LinkedIn

Prompts for Sales:

Creating Urgency:

Draft an email that informs our clients about a limited-time offer ending in 24 hours. The message should create a sense of urgency without sounding pushy, maintain professionalism, and highlight the exclusive benefits of acting quickly. Ensure the tone is engaging and motivates immediate action.

Handling Objections:

Develop a script for sales representatives to use when encountering common objections during sales calls. The script should provide clear, concise, and persuasive responses that address clients' concerns, reinforce the value of our product, and guide the conversation towards closing the sale.

Follow-up

Compose a follow-up email for contacts made at a recent event (details of the event). The email should express appreciation for the opportunity to connect, briefly recap the conversation, and propose a concrete next step, such as a one-on-one meeting or a product demo. Maintain a friendly yet professional tone.

Improving the Sales Pitch:

Revise the attached sales pitch to better target (your ICP) interested in (your industry). Emphasize how our services can provide long-term financial security and peace of mind. The pitch should be relatable, using language that resonates with this demographic group.

Ps. when using these prompts, include som details about your company, product, your target audience, industry, etc.

Looking to boost your Sales & Marketing with Generative AI tools?

Our training courses and GPTs can give you the boost you need:

• Training Courses
• Free Resources and Prompts
• Free Custom GPTs for Sales & Marketing
• Subscribe to our Newsletter to get regular insights and actionable tips on leveraging ChatGPT and AI tools in Sales and Marketing.

Stay Ahead of the Curve

With AI continuing to redefine the sales and marketing landscape, staying informed is key to harnessing its potential. This newsletter is your guide to navigating the ever-evolving world of AI, ensuring your strategies remain innovative, effective, and compliant.

We look forward to bringing you more insights, tools, and trends in our next edition. Until then, here's to your success in leveraging AI to achieve your sales and marketing objectives!

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