AI-Infused Olympic Broadcasting; Making the Games Greener; Immersive Retail in Paris and More!

AI-Infused Olympic Broadcasting; Making the Games Greener; Immersive Retail in Paris and More!

Attention is on the City of Lights this month as athletes from around the world compete in the Olympic Games Paris 2024. We’re tuning in as well, but it’s a different type of performance that has us spellbound.

Artificial intelligence, cloud computing and other technologies are transforming the Games and picking up from where Tokyo 2020—dubbed the ‘first streaming Games’—left off.

In an Olympic first, cloud has overtaken satellite as the primary distribution method for broadcasters thanks to Alibaba Cloud, which also provided AI-enhanced camera replay systems to deliver virtual reconstructions of twists, tucks and tries in real-time.

As Paris 2024 athletes vie for gold, the event’s venues are going for green. To aid that mission, Alibaba’s Energy Expert sustainability platform has been deployed to analyze electricity consumption and reduce emissions of future Games.

Tech innovations abound outside the arenas as well.

A virtual shopping assistant from Alibaba is bringing the future of retail to the streets of Paris, while anyone with an internet connection can see Alibaba’s AI in action as it restores century-old archival footage from the last time the city was an Olympic host.

“The Olympic Games has been an invaluable global platform for Alibaba to showcase our cloud and AI technology,” said Alibaba Group Chairman Joe Tsai at the launch of the immersive Alibaba Wonder Avenue experience in Paris.

Ready to learn more? Take your mark, get set and start reading below ??


Alibaba Cloud and OBS Unveil AI-powered OBS Cloud 3.0 at Paris 2024

For the first in Olympic history, cloud has become the main method of remote distribution to broadcasters.

Using OBS Cloud 3.0, broadcasters can deliver cloud-based broadcasting in real-time via the Live Cloud service, while the Content+ platform provides a wide range of content produced by OBS.

Discover the technology bringing the Olympics to audiences worldwide


IOC Deploys Alibaba Cloud’s Energy Expert at Paris 2024 Venues to Optimize Power Consumption

The IOC is leveraging Alibaba Cloud’s Energy Expert sustainability platform to measure and analyze electricity consumption at Olympic Games Paris 2024 venues, as the international sports event works to reduce its carbon impact.

Organizers will be able to measure all energy-related data during the Olympics and Paralympics, including electricity consumption, power demand contingency, venue capacity, competition-related information and onsite weather conditions.

Read more about how Energy Expert can slash carbon emissions


Alibaba’s Immersive Paris Showcase Explores AI-backed Future of Retail

Imagine instantly creating the perfect piece of clothing, makeup or perfume tailored to your complexion, personality and lifestyle.

We’re not there yet, but the AI-powered Alibaba Wonder Avenue exhibition on the Champs-Elysées comes close. Virtual and real worlds collide as visitors create virtual avatars in their likeness and strut a catwalk alongside their digital double.

Experience the showcase for yourself


Alibaba Celebrates Gender Equality at Paris 2024 with AI-powered Restoration of Historic Photos

The last time Paris hosted the Olympic Games, less than 5% of competitors were women. A century on, this figure has climbed to 50% —making Paris 2024 the first Games to achieve full gender parity.

To mark the milestone, Alibaba has leveraged artificial intelligence technology to colorize and restore vintage photographs of female athletes from 1900 onwards.

View the enhanced archival materials now


Alibaba.com Partners with IOC to Encourage Entrepreneurship Among Athletes

B2B e-commerce platform Alibaba.com is joining forces with the International Olympic Committee (IOC) to jumpstart the business ambitions of current and former athletes.

The platform will take part in the fourth edition of Athlete365 Business Accelerator, an IOC-led initiative which helps athletes find dual-career and career-transition opportunities.

Alibaba.com aims to train to over 1,000 athletes in the program. Learn how


Thanks for reading ??

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Thank you for being part of our journey. Stay tuned for more updates and innovations as we continue to lead in technology, sustainability, and global connectivity!


Giuseppe Marotta

Co Founder & COO presso Aperisnack

6 个月

贸易保证不起作用,客户也没有得到真正的保护,免受那些想要诈骗并最终破产的公司的侵害,阿里巴巴应该对其平台上管理案件的人采取行动,他们不专业,经常用毫无意义的短语回应。

good?? hope Jiming can be like you one day. BTW, please checkout the App that Jiming worked with Midea. Let me know if you need software development service for you! https://www.dhirubhai.net/posts/jiming-technology-a1456525a_we-developed-a-useful-tool-for-midea-group-activity-7229500186425704448-di0S?utm_source=share&utm_medium=member_desktop

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good?? hope Jiming can be like Alibaba Group one day. BTW, please checkout the App that Jiming worked with Midea. Let me know if you need software development service for you! https://www.dhirubhai.net/posts/jiming-technology-a1456525a_we-developed-a-useful-tool-for-midea-group-activity-7229500186425704448-di0S?utm_source=share&utm_medium=member_desktop

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Marcos Paulo Bastos Braga

Especialista em Gest?o de Mídias LinkedIn Arquivista/ Consultor de projetos junto ao Ministério do Planejamento e Or?amento

7 个月

Agradecimento por compartilhar

The collaboration between Alibaba.com and the IOC to support athlete entrepreneurs is innovative! Could this model of integrating e-commerce with career development become a new trend for other industries, helping professionals transition into new roles and business ventures?

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