AI Has Entered the Wealthtech Chat

At last week’s Orion Ascent conference in Orlando, the firm released the findings of its inaugural wealthtech survey. Of those surveyed, 33% said artificial intelligence is "the most disruptive technology trend facing the financial services industry."

The survey was conducted in January and included around 200 Orion financial advisor clients. Only 18% of respondents said they will make exploratory investments in AI and machine learning over the next three years.

Even so, with the massive response to the public introduction of ChatGPT and growing interest in it and other AI platforms, that small number is sure to grow. ChatGPT was first introduced in November and on March 1, API access was introduced for ChatGPT and Whisper, the company’s speech recognition AI.

“All of a sudden those survey results felt very dated,” said Eric Clarke, Orion’s CEO. Indeed, during Clarke’s introductory presentation, he outlined the various ways Orion already started using ChatGPT, including comparing and contrasting portfolios, refining marketing content, responding to RFPs and more.

Orion is just one of many firms that are already figuring out how to best integrate this rapidly-expanding technology into their products.

Continue Reading: For Wealthtech Firms And Advisors, AI Has Entered The Chat

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