AI / ChatGPT are game-changers for Entrepreneurs. Are they capable of articulating your Story?

Chat GPT has taken the world by storm,?because it has the capacity to understand and respond to human inputs in real-time, making itself extremely useful for various business applications, including content creation.?His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai,?has just asked?for a study on ChatGPT, and how it can benefit the government. Entrepreneurs can benefit from a similar study.??

While entrepreneurs have relied on it recently, some are still questioning its capabilities, especially when it comes to creating stories that are unique to their brand purpose. While no one is doubting ChatGPT’s power, we will be looking over the benefits and drawbacks of using ChatGPT for storytelling and discussing why human input is still necessary to bring your story to life.

First things first, let’s look at some groundbreaking statistics.?

Groundbreaking Statistics:

It is generally believed that actions speak louder than words, but in this case, we will let statistics prove how exponential the worldwide adoption of Chat GPT is, and here are some main highlights:

1-Chat GPT has gained?100 million users?in?two months.?[1]

This makes it the fastest-growing consumer app in history, overtaking all of Twitter, Instagram, and even Facebook.

2-Over?30% of professionals?have used chat GPT at work.?[2]

3-Chat GPT has gained?one million users?in?5 Days.?[3]

To put things in perspective, Netflix needed 3.5 Years to reach 1 million users, and Airbnb and Twitter respectively 2.5 years and 2 years to reach this number of users.

Chat GPT’s Marketing Benefits:

There is a reason why you have been hearing all about Chat GPT in so many places, well?the buzz isn’t for nothing, this AI does offer a lot of outstanding features including:

1-Content generation:?

ChatGPT could generate for your business, blog posts, social media posts, email newsletters, and other types of content for marketing campaigns in an effective way.?

2-Customer engagement with ChatBots:?

ChatGPT could create for you ChatBots that can engage with your customers and answer questions automatically, as well as analyze customer feedback and reviews, and provide you with insights into market trends and customer preferences, to help you scale your services.

3-Product recommendations:?

ChatGPT Creates personalized product recommendations for your customers based on past purchases and browsing history.?

While all these are amazing, ChatGPT certainly has some drawbacks, especially when it comes to sharing your own company’s unique story and brand purpose. The following section outlines some of these drawbacks.

ChatGPT’s Drawbacks:

Some of the most obvious drawbacks are the following:

1- Narrow understanding of your brand’s purpose:

AI doesn’t have the capacity to understand the ‘WHY’ behind your story.?A brand's purpose and message are unique and cannot be replicated by artificial intelligence.

2-Lack of creative customization and personalization:

Although ChatGPT can generate high-quality content, it may lack the creative spark, personalization and customization that come from human insight and intuition. It also generates generic content that may not accurately reflect a particular business's unique story or brand. In fact, 50 million emails have converted more when they were written by a human rather than by ChatGPT?

3-Lacks emotional depth:

ChatGPT lacks an understanding of your personal motivations and experiences, which makes it difficult to capture emotional depth. Often, people buy from people. They buy your knowledge and experience, which is not always captured through AI.

4-Its Arabic language capabilities need enhancements

While ChatGPT writes in Arabic, it could use some enhancements.??

In conclusion, while ChatGPT was the first to market, big players like Google announced plans to?market their own competitor products available?soon. How will all this impact entrepreneurship and Marketing?

We believe the key to a successful story is to find the right balance between technology and human input and to use ChatGPT as a tool to enhance, not replace your own unique voice. For this reason, we recommend that founders personally customize the content that Chat GPT generates, or?outsource it to experts who understand the power of storytelling.

With the launch of our social media portal, we are the first company to leverage the power of ChatGPT to customize content at the most affordable rate globally.?

https://why-stories.com

#stories #starup #startupcommunity #uae #ksa #entrepreneurtips #entrepeneur #entrepeneurship #chatgpt #ai #socialmedia

[1]?Milmo, D. (2023, February 2).?ChatGPT reaches 100million users two months after launch. The Guardian. https://www.theguardian.com/technology/2023/feb/02/chatgpt-100-million-users-open-ai-fastest-growing-app

[2]?Gans, J. (2023, January 20).?Nearly 30 percent of professionals say they have used ChatGPT at work. The Hill. https://thehill.com/policy/technology/3821400-nearly-30-percent-of-professionals-say-they-have-used-chatgpt-at-work/

[3]?Ahmed, A. (2023, January 27). Chat GPT Achieved One Million Users in Record Time - Revolutionizing Time-Saving in Various Fields. Digital Information World. https://www.digitalinformationworld.com/2023/01/chat-gpt-achieved-one-million-users-in.html