AI in Business | May 23, 2024

Welcome to this week's AI in Business Newsletter, your definitive source for insights into how artificial intelligence (AI) is reshaping the world of business. This week, we explore the exciting developments in next-generation generative AI models, Adobe's Firefly AI-powered Generative Remove feature, GoDaddy's expanded GenAI Prompt Library, and ChatGPT 4o's new voice capabilities for enhanced employee training and onboarding. We also introduce you to Granola, an innovative AI-powered notepad app designed to streamline meeting productivity. Stay ahead of the curve and discover how these advancements can transform your business operations and customer experiences.

Also, ICYMI: Our very own Zach Giglio will be taking the stage at TEDxHiltonHead 's 2024 event: SHIFT happens on Saturday, November 9! We are so proud and excited.

Top AI in Business News Stories

What Can We Expect of Next-Generation Generative AI Models?

The article discusses the anticipated arrival of advanced generative AI models like OpenAI's ChatGPT 5 and Meta's Llama 3. These next-generation models aim to expand AI capabilities beyond basic text generation to enable more complex reasoning, planning, personalization, and multimodal processing of data like images and videos. However, developers are also focused on addressing issues like bias and hallucinations through rigorous testing as these models evolve. With the generative AI market projected to grow rapidly to $1.3 trillion by 2032, businesses cannot afford to be left behind.?

Implications for Average Businesses

As generative AI capabilities rapidly advance, businesses should start exploring and experimenting with these technologies to understand their potential impact. Businesses can assess how next-generation generative AI could streamline operations, enhance products/services, and deliver personalized customer experiences.

To assess this potential, businesses can:

• Conduct an AI readiness assessment to identify priority use cases aligned with business goals.
• Analyze existing pain points, bottlenecks, and repetitive tasks that could benefit from automation.
• Evaluate performance, training resources, costs, and brand alignment of different generative AI tools.
• Look at how other companies in their industry are leveraging generative AI effectively.

By going through this assessment process, businesses can pinpoint the most strategic areas where next-gen generative AI could drive operational efficiencies, product/service innovation, and elevated customer experiences tailored to their specific needs.

With the rapid pace of innovation in generative AI, businesses that delay exploration and adoption risk falling behind their competitors and missing out on significant growth opportunities.

Adobe brings Firefly AI-powered Generative Remove to Lightroom

Adobe has integrated its Firefly Generative AI technology into Lightroom, introducing the Generative Remove feature that allows users to easily remove unwanted elements from photographs using a brush tool. This AI-powered editing capability provides a simple and efficient solution for enhancing visual content.

Implications for Average Businesses

Adobe's Generative Remove tool can be a game-changer for businesses to create professional-quality visuals without the need for specialized skills or expensive software. By leveraging this AI-powered technology, SMBs can streamline their workflows, enhance customer experiences, and unlock new possibilities for content creation and marketing. Here are some key use cases:

• Efficient Photo Editing: The Generative Remove feature enables users to quickly and easily remove unwanted elements from photographs, saving time and effort compared to manual editing. This can be particularly useful for product photography, real estate listings, or any visuals where distractions need to be removed.

• Cost-Effective Retouching: For businesses with limited budgets, Generative Remove provides a cost-effective alternative to outsourcing photo retouching services. It allows businesses to achieve professional-looking results in-house, without the need for specialized skills or expensive software.
• Content Creation for Marketing: Businesses can leverage Generative Remove to create visually appealing and attention-grabbing content for their marketing campaigns, social media, and advertising. By removing distractions or unwanted elements, businesses can ensure their visuals are focused and impactful.
• Enhancing Customer Experience: In industries like hospitality, retail, or real estate, businesses can use Generative Remove to enhance the visual representation of their products or services. For example, removing clutter or unwanted objects from property listings or product photos can improve the customer experience and increase appeal.

GoDaddy Expands Generative AI Prompt Library Capabilities to Turbo-Charge SMB Support

The saying "garbage in, garbage out" rings true when it comes to leveraging AI effectively. The quality of your inputs, especially the prompts provided to AI models, directly impacts the caliber of the outputs you receive. That's why GoDaddy's expanded GenAI Prompt Library is such a valuable resource for businesses looking to harness the power of AI without having to start from scratch on prompt engineering. By providing well-crafted, domain-specific prompts, the library helps ensure businesses get high-quality AI inputs to drive high-quality outputs across various business functions.?

GoDaddy expanded its free Small Business Prompt Library to over 185 prompts with new capabilities. Updates include prompts requesting business details for better outputs, an easier copy function to chatbots, and new categories like ad campaigns, branding, data analysis, loyalty, and PR/outreach. It now supports additional languages and regions.

Implications for Average Businesses

The expanded library enables businesses unsure about utilizing generative AI to quickly leverage it across areas like marketing, data analysis, customer relations and more via pre-built prompts. As AI grows crucial, access to quality prompts can help smaller operations stay competitive and scale efficiently without expertise in prompt engineering.

AI in Business 101 - Enhancing Employee Training and Onboarding with ChatGPT 4o's New Voice Capabilities

Small and medium-sized businesses (SMBs) can now leverage the power of ChatGPT 4o's new voice capabilities to revolutionize their training and onboarding programs. This tool is available through the free version of ChatGPT, allowing you to create interactive, voice-powered learning experiences at no extra cost. Here’s a practical guide on implementing and benefiting from this technology.

What You Can Do with ChatGPT 4o

Voice-Activated Training:

• Interactive Learning: Set up voice-driven training sessions where employees can simply ask questions about company policies or procedures and receive instant spoken responses. For instance, "What is our vacation policy?" could get an automated, detailed explanation.

Virtual Onboarding Assistant:

• 24/7 Support: Use ChatGPT 4o as an anytime-accessible virtual onboarding assistant. It can provide new hires with audio introductions to company culture, team roles, and more, easing their integration into the company.

Continuous Learning:

• Skill Reinforcement: Keep your team’s skills sharp with voice-enabled refresher sessions, and use ChatGPT 4o for role-play exercises to enhance customer service or sales skills.

Interactive Assessments:

• Voice-Activated Quizzes: Implement quizzes that employees can take through voice responses, with immediate feedback from ChatGPT 4o, helping you gauge learning effectiveness.

Implementing ChatGPT 4o: A Step-by-Step Guide

Get Started:

• Sign Up: Ensure you have access to ChatGPT 4o; sign up for the free version if you haven't already.
• Explore Voice Features: Familiarize yourself with the voice capabilities of ChatGPT 4o by exploring different commands and functionalities.

Prepare Your Content:

• Script Your Training: Create succinct and informative scripts for your training sessions. Keep the language simple to facilitate clear voice interactions.
• Develop FAQs: Prepare responses for frequently asked questions that ChatGPT 4o can answer instantly during training or onboarding.

Launch and Engage:

• Schedule Sessions: Plan regular interactive sessions and ensure employees know how to initiate and interact with ChatGPT 4o.
• Facilitate Access: Provide access with devices capable of supporting voice interactions, such as computers with microphones or smartphones.

Encourage Use and Adapt:

• Promote Active Use: Encourage employees to regularly use ChatGPT 4o for questions and training needs to maximize engagement and learning.
• Monitor and Iterate: Keep track of usage and employee feedback to continually refine the training process.

Practical Scenarios

• Product Details: Employees can inquire about product features and receive verbal explanations, making technical training more interactive.
• Policy Clarification: New hires can ask about specific HR policies and get instant verbal responses, enhancing their understanding.

By integrating ChatGPT 4o into your employee training and onboarding processes, you can offer a more engaging, effective, and personalized learning environment, ultimately speeding up the overall readiness and performance of your team.

Featured AI Tool of the Week - Granola

Granola is an innovative AI-powered notepad app designed specifically for professionals who attend back-to-back meetings. This cutting-edge tool transcribes meeting audio, enhances notes with AI capabilities, and streamlines post-meeting tasks, making note-taking more efficient and insightful.

Key Functionality

• Audio Transcription: Granola transcribes meeting audio directly from your computer, eliminating the need for meeting bots or additional software.
• AI-Enhanced Notes: Granola's AI capabilities enhance raw meeting transcripts and notes, providing summaries, action items, follow-up questions, and other valuable insights.
• Customizable Note Templates: Granola offers customizable note templates for different meeting types, generating notes in your desired format.
• GPT-4 Integration: Granola integrates with GPT-4 to assist with post-meeting tasks like writing follow-up emails, listing action items, summarizing discussions, and more.

Benefits

• Increased Productivity and Efficiency: Granola reduces manual note-taking time and effort, increasing productivity and allowing employees to focus on active meeting participation.
• Improved Organization and Follow-Up: Granola generates summaries, action items, and follow-up questions, ensuring important tasks are not overlooked and streamlining the overall workflow.
• Customizable Note Templates: Granola's customizable note templates maintain consistency and standardization across the organization.
• Competitive Advantage: By leveraging Granola's cutting-edge AI technology, small and medium businesses can gain a competitive edge over larger enterprises.
• Cost-Effective Solution: Granola provides a cost-effective solution for capturing and enhancing meeting notes, especially for businesses with limited resources.

Cost

Granola has a Free Trial for the first 25 meetings, and then a Pro Plan at $10 per user per month for unlimited meetings.?

Conclusion

Granola is a game-changing AI-powered notepad app designed to revolutionize meeting productivity and organization, with no meeting bots! By automating note-taking, enhancing notes with AI insights, and streamlining post-meeting tasks, Granola can significantly improve the efficiency and effectiveness of all-sized businesses.

?Try Granola and let us know what you think.

Stay Tuned and in Touch

Thank you for joining us! As AI evolves, so do the opportunities to transform your business practices, customer interactions, and competitive edge. We're excited to continue this journey with you, exploring how AI can be the key to unlocking unprecedented growth and efficiency.

And as always, if you have any questions, thoughts, or feedback, we would love to hear from you. Contact us via LinkedIn or Let’s Talk.?

Stay curious, stay connected.