AI: 10 Marketing Tools to Boost Productivity and Improve Conversions

Work smarter, convert more. Explore top AI marketing tools to boost productivity & conversions.

Introduction

Feeling overwhelmed by marketing tasks? Struggling to see results from your current campaigns? AI is here to revolutionize your marketing game. In this guide, we'll unveil 10 powerful AI marketing tools that can streamline your workflow, save you time, and ultimately skyrocket your conversions. Get ready to work smarter, not harder, and unlock the full potential of your marketing efforts with the help of cutting-edge AI technology.

Forget robots taking over marketing! AI tools are actually helping real people do their marketing jobs even better. These tools come in all shapes and sizes, from finding information and crunching numbers to writing catchy messages and creating cool designs. Basically, AI is becoming a normal part of any marketer's toolbox. If you're not using some of these tools yet, it's time to jump in before you get left behind!

Hold on a sec before you dive head first into AI marketing! Think about what you want AI to do for you. Can it help you reach your marketing goals faster? Are there any tasks your team struggles with that AI could solve? The key is to figure out your problems first, then find the right AI tool to fix them.

Sure, AI marketing tools are awesome. They save time, money, and boost your results. Think of it like getting help from a superhero team! But do you need the super-powerful leader or a faster, more focused teammate? The right AI tool depends on your specific needs. And that's what we'll help you figure out today!

10 Most effective AI marketing tools on the market today

??AI tools for Copywriting

??AI tools for Email Marketing

??AI tools for SEO

??AI Tools for Customer Service

?? AI tools for copywriting and content creation

Imagine having a writing assistant who never needs a break! AI copywriting tools are like that - always on and ready to help you create awesome content. You're the boss, telling the AI what kind of content you need. It might not be perfect every time, but it can definitely save you a ton of time, especially for repetitive tasks like social media posts and product descriptions. Just tell the AI what you want, and it will get started!

?1. Smart Copy

Skip the Struggle, Get Smart Results! : Creating high-quality content for every marketing channel can be a huge time drain. That's where Smart Copy comes in. This powerful tool uses cutting-edge technology to craft content that perfectly reflects your brand voice and resonates with your audience. No matter if you need social media posts, website copy, or even landing pages, Smart Copy can help you create content that drives results fast.

Plus, when you combine Smart Copy with Unbounce landing pages and AI optimization, you can easily test different variations and ensure you're delivering the most effective experience for your visitors.

?Salient Features

• Stop writer's block! No matter what kind of content you need - social media posts, ads, website copy, blog posts, even taglines - Smart Copy offers over 45 templates to get you started.
• Speak directly to your audience. Tailor your content to specific groups, industries, or even writing styles. Smart Copy ensures your brand voice shines through.
• Craft perfect landing pages, fast. Generate complete landing page copy and create different versions to test - ideal for use with Unbounce!
• Work wherever inspiration strikes. Use the handy Google Chrome extension or download the desktop app to create content on the go.

Pricing: Freemium, then starting at $9/month

?2. Anyword

Stuck staring at a blank page? Say hello to Anyword.com, your AI content writing sidekick. This clever tool uses cutting-edge technology to generate high-quality content in over 45 different formats, from social media posts and website copy to ads and even blog posts. But Anyword doesn't stop there. You can customize the tone and style of your content to perfectly match your brand voice and target audience. Plus, Anyword can even create entire landing pages and different variations to help you optimize for the best results. Whether you're working at your desk or on the go, Anyword's handy Chrome extension and downloadable app make it easy to create engaging content anytime, anywhere.

?Salient Features

• Content Generation Powerhouse: Create high-quality content in over 45 formats - social media posts, website copy, ads, blog posts, and more.
• Tailored for You: Customize the tone, style, and audience targeting to ensure your content perfectly reflects your brand voice.
• Landing Page Champion: Generate complete landing pages with multiple variations for A/B testing and optimization.
• Work Anytime, Anywhere: Create content on the go with the convenient Chrome extension or downloadable desktop app.

Pricing: Starting at $49/month

?3. Copy.ai

Looking for a budget-friendly AI writing assistant? Copy.ai offers a cost-effective option for creating high-quality content across a wide range of formats. Similar to Jasper, Copy.ai can generate content for blog posts, ads, social media, websites, and even ecommerce content. Plus, with CopyAI, you won't have to worry about usage limits, so you can create as much content as you need.

?Salient Features

• Beat writer's block in a flash! Copy.ai boasts over 90 copywriting templates to jumpstart your creativity - from social media captions to website copy and even product descriptions. There's a template for practically anything you need!
• Go global with ease! Reach new audiences around the world with content generation in 25 different languages. Copy.ai helps you tailor your message for any market.
• Work smarter, not harder. The convenient Google Chrome extension lets you generate content directly within your workflow. No more switching between platforms and wasting precious time!

Pricing: Freemium, then starting at $49/month

?4. SEOWriting.ai

Feeling short on time but still crave high-quality SEO content? Look no further than SEOWriting.ai! This user-friendly tool utilizes AI to help you create SEO-optimized articles, blog posts, and even affiliate content in just one click. Simply provide some basic details about your topic and target audience, and SEOWriting will get to work crafting compelling content that's designed to rank well in search engines. Plus, SEOWriting.ai offers features like image generation and WordPress auto-posting, making it a valuable asset for any content creator or marketer.

?Salient Features

• Effortless SEO Content: Generate SEO-optimized articles, blog posts, and affiliate content with just a single click.
• AI-Powered Writing Assistant: Tell SEOWriting.ai your topic and target audience, and let the AI do the heavy lifting of crafting compelling content.
• Boost Rankings, Save Time: Focus on your strategy while SEOWriting.ai helps you create content designed to rank well in search engines.
• Content Creation Powerhouse: Generate various content formats and leverage features like image generation and WordPress auto-posting for a streamlined workflow.

Pricing: Freemium, then starting at $19/month

??AI tools for Email Marketing

Feeling frustrated with low email open rates? Crafting the perfect email can be time-consuming, and seeing low engagement can be discouraging. But there's good news! AI-powered email marketing tools are here to help.

These innovative tools can help you personalize your emails for better engagement, leading to higher open and click-through rates. They can even analyze vast amounts of data to provide insights you might have missed, helping you convert those unengaged subscribers into loyal customers. With AI by your side, email marketing can become a powerful tool for reaching your audience and achieving your marketing goals.

?5. Mailchimp

Looking for a powerful email marketing platform? Mailchimp is a household name for a reason. They're not just email marketing veterans - they're constantly innovating. Mailchimp offers a comprehensive analytics suite that tracks key metrics like open rates, click-through rates, and unsubscribes, giving you valuable insights into your campaigns. Plus, they've integrated powerful AI features to help you understand customer behavior and optimize subject lines for better engagement.

?Salient Features

• Know your audience like never before! Leverage AI-powered customer insights including demographics, engagement levels, behavior patterns, and even sentiment analysis.
• Craft personalized emails that resonate. Use AI-analyzed data to personalize your content for each recipient, creating a more engaging and relevant experience.
• Map out the perfect customer journey. Build personalized email experiences based on how people interact with your business, fostering stronger connections and driving conversions.

Pricing: Freemium, then starting at $12/month

?6. Getresponse

Feeling stuck in a rut with your email marketing? GetResponse can help you break out of the mundane and reach new heights. This powerful platform goes beyond basic email sending with the help of cutting-edge AI technology. GetResponse's AI tools provide valuable customer insights, allowing you to personalize your emails for maximum impact. Craft content that resonates with each recipient, predict customer behavior, and optimize your subject lines for higher open rates. GetResponse's AI features empower you to create targeted email campaigns that convert and build stronger relationships with your audience.

?Salient Features

• AI-Powered Customer Insights: Uncover valuable demographics, engagement levels, behavior patterns, and even sentiment analysis to understand your audience better.
• Personalized Email Campaigns: Craft highly relevant emails with the help of AI data analysis. Target each recipient with content that resonates for a more impactful experience.
• Optimize for Success: Use AI to predict customer behavior and optimize subject lines for higher open rates, maximizing the effectiveness of your email campaigns.
• Targeted Customer Journeys: Map out personalized email sequences based on how subscribers interact with your brand, fostering deeper connections and driving conversions.

Pricing: Freemium, then starting at $19/month

??AI tools for SEO

Feeling lost in the sea of search results? Search engine optimization (SEO) is crucial for driving organic traffic to your website. However, keeping up with keyword research and optimization strategies can be time-consuming. This is where AI-powered SEO tools come in.

These innovative tools can automate tedious tasks like keyword research, freeing you to focus on creating high-quality content. They can also help you optimize your content for better search engine visibility and adapt to ever-changing algorithms. By leveraging AI, you can efficiently improve your website's ranking and reach a wider audience.

Below, we'll explore some of the best AI marketing tools for SEO that can help you take your online presence to the next level.

?7. Surfer

Dominate search engine results with Surfer! This powerful AI-powered tool helps you optimize your website for higher visibility and better rankings, driving organic traffic like a rising tide. Surfer's comprehensive content audit and keyword generator identify key opportunities for improvement. Plus, you'll receive real-time feedback as you write, ensuring your content is optimized for search engines from the start. With Surfer by your side, you can confidently navigate the ever-changing SEO landscape and achieve long-lasting success.

?Salient Features

• Craft high-ranking content with ease: Surfer's AI technology helps you outline, edit, and optimize your content for better search engine visibility. Write with confidence knowing your content is on the right track.
• Find the perfect keywords: Uncover the most relevant and valuable keywords for your content with Surfer's advanced research tools. Target the right terms to attract the right audience.
• Optimize on the fly: Receive real-time feedback as you write. Surfer analyzes content structure, keyword usage, and other SEO factors, helping you make adjustments for optimal results.

Pricing: Starting at $59/month

?8. SEMrush

Looking to take your SEO strategy to the next level? Semrush, the all-in-one marketing toolkit, just got even more powerful. In addition to its robust features for keyword research, competitor analysis, and content auditing, Semrush now offers an AI writing assistant. This innovative tool empowers you to optimize your content for specific keywords, helping you climb the search engine rankings and reach a wider audience. Whether you're crafting blog posts, website copy, or social media content, Semrush's AI assistant streamlines the process and helps you create content that's both informative and SEO-friendly.

?Salient Features

• Craft a winning content strategy, from start to finish: Semrush empowers you to create, manage, and distribute high-quality content that drives results. Plan your strategy, build your content calendar, and track performance - all in one place.
• Become a master of optimization: Uncover the secrets of your competitors and optimize your website for success. Semrush offers a complete toolkit for keyword research, site audits, and competitor analysis, helping you improve your performance across all marketing channels.
• Stay ahead of the game: Keep a close eye on your competitors with Semrush's intuitive tracking features. Analyze their top-performing keywords, backlink profiles, and advertising campaigns to gain valuable insights and stay one step ahead in the competitive landscape.

Pricing: Starting at $120/month

??AI Tools for Customer Service

The Rise of AI Chatbots in Marketing: AI chatbots are revolutionizing customer support by offering automated assistance through text or voice interactions. For marketers, these tools present a unique opportunity to personalize the customer experience and drive engagement. By leveraging AI chatbots, marketers can:

• Provide 24/7 Support: Offer instant assistance to potential customers, even outside of business hours.
• Personalize Interactions: Tailor conversations to user needs and preferences, fostering stronger connections.
• Promote Products and Services: Engage potential customers in a conversational manner, highlighting product benefits and addressing specific inquiries.

Here are some of the top AI chat tools that marketers can utilize

?9. Supportbench

Feeling overwhelmed by customer support inquiries? Say goodbye to long wait times and repetitive tasks with Supportbench's AI-powered customer support solutions. This innovative platform integrates seamlessly with your existing workflows, utilizing AI to streamline your support operations and elevate the customer experience. Supportbench's AI features can automatically answer frequently asked questions, classify and route tickets efficiently, and even suggest relevant knowledge base articles to empower both your agents and your customers. By leveraging AI, Supportbench helps you resolve issues faster, improve agent productivity, and ensure your customers receive prompt and efficient support.

?Salient Features

• Automated Answers to FAQs: Supportbench's AI can intelligently answer common customer inquiries, reducing the burden on your support agents and providing immediate assistance to customers.
• Efficient Ticket Classification and Routing: The AI can analyze incoming tickets and categorize them based on urgency, topic, or other relevant criteria. This ensures tickets are routed to the most appropriate agent for faster resolution.
• Suggested Knowledge Base Articles: Supportbench's AI can recommend helpful knowledge base articles to both agents and customers. This empowers agents to provide self-service options to customers and allows customers to find solutions independently.
• Real-Time Chat Support: Some AI chatbots can offer real-time chat support, allowing customers to interact with a virtual assistant and get their questions answered in real-time.

Pricing: Contact Supportbench Marketing Team

?10. Zendesk

Seeking a user-friendly and versatile AI chat tool? Look no further than Zendesk. This powerful cloud-based software offers complete customization options that are remarkably easy to use. Zendesk seamlessly integrates with various apps and media platforms, allowing you to offer omnichannel chat support. Whether your customers prefer text-based interactions or phone calls, Zendesk empowers you to provide exceptional service through their preferred communication channel.

?Salient Features

• Unify Your Support Channels: Zendesk offers a complete customer service solution that brings all your channels together - email, chat, social media - under one roof. Manage all interactions from a single platform, streamlining your workflow.
• Customize for Success: Tailor Zendesk to fit seamlessly with your existing processes. Customize workflows, automate tasks, and ensure your support team operates at peak efficiency.
• Data-Driven Decisions: Leverage Zendesk's powerful analytics to track key performance metrics, identify trends in customer behavior, and make informed decisions to optimize your support strategy.

Pricing: Starting at $295/month

Conclusion

In today's fast-paced digital marketing landscape, embracing AI is no longer a choice, it's a necessity. The tools explored in this guide provide a glimpse into the vast potential of AI for marketers. From crafting compelling content and optimizing SEO strategies to personalizing customer experiences and streamlining support operations, AI can empower you to work smarter, not harder, and achieve remarkable results. So, take the first step towards a more efficient and effective marketing approach – explore the world of AI tools and unlock the full potential of your marketing efforts!

Footnote: Google's Helpful Content Update, launched in mid-2022, emphasizes the importance of content that is informative, helpful, and people-first. By focusing on these qualities in your content creation process, you can ensure your blog aligns with Google's evolving search guidelines and potentially improve your search ranking. For more details, visit https://developers.google.com/search/help/helpful-content-faq

Further reading : Please refer to this article for more on AI Marketing tools unbounce.com/marketing-ai

Unbounce stands out as a user-friendly landing page builder designed to help marketers of all experience levels create high-converting landing pages. It boasts a drag-and-drop interface for easy customization, along with a library of pre-designed templates to jumpstart your creative process. Unbounce goes beyond basic design, offering features like A/B testing to optimize your pages for maximum impact and AI-powered copywriting suggestions to craft compelling content. With Unbounce, you can create landing pages for various marketing campaigns, capture leads, and ultimately drive conversions – all without needing coding expertise.