Ahead of My Time - Sarah Santacroce

I'm the host of?On the Schmooze , a?weekly podcast that features interviews with talented professionals who have achieved success in their field or industry. I ask probing questions to get them to share untold stories about their leadership journey and how they built and sustained their professional network.

Put insights from me and my guests into action this week and you’ll benefit for years to come.

OTS 335: Ahead of My Time - Sarah Santacroce

Today’s guest is a hippie turned business coach that has spent the last decade running a successful LinkedIn consulting business. This inspired her to create a global movement encouraging people to bring more empathy and kindness to business and marketing.

She has written two books, including “Marketing Like We're Human” and “Selling Like We’re Human.” She is the host of the Humane Marketing podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing and permit them to market their business their way, the gentle way!

She shares a fresh perspective and doesn't shy away from calling things out that no longer work for many of us regarding the traditional marketing model.

Please join me in welcoming Sarah Santacroce.

In this episode, we discuss:

• her thoughts on leadership: “Leadership is all about showing up and sharing your point of view. It’s not about being the loudest voice out there but having the humility to create space for others to share their perspectives.”
• Her leadership roots go back to age 10, when she planned and led games and events with friends despite being an introvert.
• Her life growing up in a “hippie commune” when her parents banded with six other families to buy and live in an apartment building.
• Her thought processes behind choosing corporate marketing over being a translator, which she described as feeling lonely, and eventually opening her own business 15 years ago.
• Her start in entrepreneurship as a Virtual Assistant and stumbling into social media marketing.
• Her decision to become a LinkedIn Coach at the perfect time and help people transition into the LinkedIn space.
• What led her to write her book after a “breakdown and breakthrough” moment, including almost giving up her LinkedIn business.
• A trademark setback that almost derailed her book being published and her new brand.
• Her approach to how she provides her clients with what they need in a thoughtful and humane way.
• How she nurtures and sustains her network through connection and not through a business lens.
• What she’s looking forward to in the year ahead.

Listen, subscribe, and read show notes from all the archived episodes at?www.OntheSchmooze.com .

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ABOUT ROBBIE:?www.robbiesamuels.com/about

Business Growth Strategy Coach

Robbie coaches inspiring entrepreneurial women in their 50s and beyond (and a few awesome men) to grow their impact and income by building an audience before launching new revenue streams.

WHO YOU ARE:

You want to have a greater impact and increased income. The problem is that there are so many options for how to build your business that you can feel stuck, overwhelmed, and like you’re running out of time.

The reason options are overwhelming is that you’re looking at them as a series of disconnected steps when to make the most of your time, you need a strategy that connects only the most important and highest impact ones.

You know that if you try to do everything, you’ll accomplish nothing. This means, to achieve your goal, you have to invest in a strategy to put time on your side.

WAYS ROBBIE OFFERS SUPPORT:

As a relationship-based business growth strategist, Robbie will work with you one-on-one to design a year-long plan that consists of three 12-week sprints, each followed by 4 weeks of reflection/assessment, rejuvenation, learning, and strategic planning. This will allow you to sequence your goals, create momentum, and leverage your limited time.

Have a project that you want feedback on or need assistance with a specific strategy? He offers half-day strategy sessions.

Already selling but feeling stuck around how to increase your revenue? Sign up for a one-day mastermind with fellow entrepreneurs to break through to the next level.

Ready to dig into your network to validate a solution you’ve been working on to see if you can build an audience for it before launching? Sign up for the 12-Week Idea to Offer Incubator.

Want accountability, support, and guidance as you implement your strategic plan? Learn more about his year-long Wake Up Your Network mastermind program.

These are not right for everyone; they're personalized offerings and are priced accordingly.

WHAT MIGHT YOU WORK ON?

In his coaching work with entrepreneurs, his clients focus on the areas where they'd like to grow, which may include:

• Creating a strong sales conversation framework
• Building your referral network
• Lead generation through a relationships
• Growing your visibility in your industry
• Increasing your ability to attract the right kind of clients
• Identifying and launching a minimally viable offer
• Breaking through whatever bottleneck is holding you back from getting the results you want and deserve
• Becoming a published author and marketing your book successfully
• Improving your virtual presentation skills

LEARN MORE AND SCHEDULE A CHAT:?www.robbiesamuels.com/coaching

Robbie is excited to support you in reaching or exceeding your goals.

Keynote Speaker

Interested in booking Robbie to speak? At?www.robbiesamuels.com/speaking ?you’ll find video clips and a description of his talks.?

Watch his TEDx talk “Hate networking? Stop bageling and be the croissant!” at?www.robbiesamuels.com/TEDx .

Stay Connected

• Connect with Robbie on?LinkedIn
• @RobbieSamuels on?Twitter ?and?Instagram
• New to his website??Start here
• On the Schmooze podcast archive ?– weekly since July 2016!

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