AHEAD OF THE CURVE

AHEAD OF THE CURVE

How Better Trucks was Prepared for USPS Shifts with Connectivity and Flexibility.

2025 is not business as usual. The logistics and parcel delivery landscape is shifting rapidly, requiring shippers to rethink their strategies amidst rising costs, evolving service standards, and network adjustments.

At Better Trucks, we saw this coming.

For over five years, we’ve been building a flexible and connected network tailored to handle the challenges of today while positioning shippers for success tomorrow.

By listening to our clients and anticipating market trends, we’ve created solutions that adapt to change, ensuring reliability and efficiency in an unpredictable world.

Josh Fredman, SVP of Growth and Operations at Better Trucks

Key Drivers of Parcel Shifts in 2025

General Rate Increases (GRIs)

Major carriers like FedEx, UPS, and USPS are implementing rate hikes of 5.9% to 9.2%. Layered surcharges for fuel, rural delivery, and oversized packages compound these costs, creating challenges for shippers managing tight margins.

Shifting Service Standards

USPS network consolidations are slowing rural deliveries, while private carriers prioritize profitability over broad coverage. Shippers now face increased variability in delivery timelines, demanding greater flexibility in their operations.

USPS Overhaul

Price increases, including a 9.2% hike for Parcel Select and 3.9% for Ground Advantage, are pushing shippers to find cost-effective alternatives for last-mile delivery, particularly in rural areas.

How Better Trucks Stays Ahead

1.) Flexible Delivery Options

We’ve offered 2-5 day delivery windows for over two years, providing cost-effective solutions without compromising reliability.

2.) A Fully Connected Network

Our purpose-built linehaul network maximizes route density, ensuring seamless delivery from distribution centers to customers’ doorsteps.

3.) Proactive Listening

Shippers told us they need affordable solutions for lightweight parcels. We listened and tailored our offerings to meet their evolving needs.

Immediate Steps for Transportation Leaders

As the first quarter of 2025 unfolds, the next 90 days will be critical for shippers to adapt.

Here’s what you can do now:

1.) Reevaluate Your Carrier Mix

  • Identify vulnerabilities from rising USPS costs or network changes.
  • Pilot regional carriers like Better Trucks to address service gaps.

2.) Invest in Parcel Optimization Technology

  • Use tools to track costs and dynamically allocate shipments.
  • Leverage systems that balance cost savings with service quality.

3.) Revisit Carrier Contracts

  • Analyze surcharges and renegotiate terms that better align with your business needs.


Looking Ahead

The logistics playbook is changing, and Better Trucks is ready.

Our connected network, flexible delivery options, and expertise are here to help shippers adapt and thrive in this evolving landscape.

For today’s challenges and tomorrow’s opportunities, visit bettertrucks.com.

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