Afro House on the Rise: Insights from the IMS Business Report 2024

The IMS Business Report of 2024 reveals a significant rise in the popularity of afro house, particularly on platforms like Beatport and Loopmasters. This surge is highlighted in the latest report from the International Music Summit (IMS), held annually in Ibiza, which provides a comprehensive overview of trends, statistics, and insights from the previous year in the electronic music industry.

Afro House: A Growing Trend

Afro house, long cherished by its dedicated fanbase, has been a vital part of the house music scene for years. However, recent data indicates a remarkable increase in its popularity. On Beatport, afro house has seen a significant jump in sales rankings, moving from the 18th position in 2022 to the 9th position by Q3 2023. This sharp rise underscores a growing demand for the genre among electronic music enthusiasts.

Broader Impact

The trend is not confined to Beatport alone. Loopcloud, a popular royalty-free sample service, reported afro house as the 23rd most-searched genre in 2023. This is a notable achievement, considering it ranked just behind mainstream genres like EDM, pop, and techno, and ahead of genres such as jungle, rock, trance, and dubstep.

Looking Ahead

The data from the IMS Business Report 2024 suggests that afro house is poised for continued growth throughout the year. As we progress through 2024, the increasing interest and sales indicate that afro house will become an even more prominent player in the electronic music landscape.

For a detailed view of the trends and insights, you can download the full IMS Business Report 2024 https://www.internationalmusicsummit.com/business-report