The africon digest

The africon digest

Dear valued clients and business community,

We are delighted to bring you the latest updates from africon, and we trust that the articles and topics we have in store will pique your interest and add value.

The recent months have been marked by significant milestones for africon.

  • We are happy to announce that, africon has signed a strategic partnership with ABiQ (the leading business intelligence platform that tracks projects worth over $7 Trillion in Africa and the Middle East). The liaison marks a significant collaboration to enhance data-driven decision-making and consulting services for companies operating or seeking to expand their footprint in Africa.
  • We've been working hard, delivering successful projects for new and long-standing clients across various sectors, including mechanical engineering, the automotive industry, fast-moving consumer goods (FMCG), and the packaging sector.
  • We moderated a panel on "Sales markets in Africa: Great opportunities for investment & export" at the 8th German-African Economic Forum NRW in Dortmund. We also released a special Africa Economic Report , which was a valuable resource for all attendees. ?
  • Last year, the Ministry of Rhineland-Palatinate, Germany, entrusted africon with the responsibility of organizing a significant business delegation trip to Rwanda.
  • We shared insights on doing business in Africa on Business Compact (the insightful podcast dedicated to the creation, scaling, and internationalization of businesses).
  • And so much more.

The africon team would like to express our gratitude for your unwavering trust and confidence in our services. Your collaboration has helped us unlock countless opportunities, and we look forward to exciting projects and highlights for the rest of the year.?

The africon digest provides only a brief glimpse into our activities. Please don't hesitate to reach out to us if you need in-depth information on any specific topic or project. We are always happy to share more info.

With warm regards,

Your africon team.


Project reference


Exploring Africa’s vibrant travel retail market

Global players dominate the African travel retail market. africon advised one of the largest travel retail operators in the world on their Africa strategy. The project aimed to identify the market size, main distribution channels, and new and upcoming projects in the travel retail industry.

Our research revealed that the travel retail turnover experienced a significant drop of 64.3% in 2020. This was primarily due to the COVID-19 pandemic, which caused the cessation of air travel, the implementation of stringent lockdown measures, and a decline in travel demand worldwide. However, the market is forecasted to grow at a CAGR of 5 – 10% until 2030 due to increased air passenger traffic, improved income levels among the middle class, and favourable government policies promoting tourism and hospitality.

We also presented the client with an all-inclusive report mapping duty-free shops and other retail outlets in airports, railways, onboard airplanes and cruise ships in Africa. We helped them prioritize the key markets and distribution channels to guide upcoming regional sales endeavours.

See more project references


Latest news and updates


Press release: africon and ABiQ forge a strategic partnership to revolutionize data-driven consulting in Africa

We are happy to announce that africon has signed a strategic partnership with ABiQ (the leading business intelligence platform that tracks projects worth over $7 trillion in Africa and the Middle East). The liaison marks a significant collaboration to enhance data-driven decision-making and consulting services for companies operating or seeking to expand their footprint in Africa.?

Link


africon at the 8th German-African Economic Forum NRW

The 8th German-African Economic Forum NRW in Dortmund was a resounding success. The event featured insightful discussions and presentations, including a panel moderated by our Founder & CEO, Marc-Peter Zander, on 'Sales Markets in Africa: Great opportunities for investment and export'.

Link


africon organizes the Ministry of Rhineland-Palatinate delegation trip to Rwanda

The Ministry of Rhineland-Palatinate, Germany, again entrusted africon with the responsibility of organizing a significant business delegation trip to Rwanda.

The delegation comprised key figures, including Hon. Daniela Schmitt, the State Minister for Economics, Transport, Agriculture, and Viticulture in Rhineland-Palatinate, and representatives from companies and institutions.

Link


Podcast feature: Doing business in Africa (Business Compact)

In an episode of Business Compact (the insightful podcast dedicated to the creation, scaling, and internationalization of businesses), Marc Zander (Founder & CEO, africon) takes centre stage to share invaluable data.?

For businesses eager to grow in Africa, this podcast episode serves as a gateway to gaining insights into the markets.

Link


africon releases a special Africa Economic Report exploring the business potential of the next frontier

We are pleased to announce the release of our special Africa Economic Report, unveiled at the just-concluded 8th German-African Economic Forum NRW in Dortmund. The report takes a closer look at Africa’s growing business scene and explores the many opportunities and new trends shaping the continent’s economy as it develops.

Link


Our SOTMs (slides of the month)


Within the year, africon delivers more than 40 projects to its clients. Every month, we bring you a selected slide of some of these and show you the input, outcome and strategic recommendations. The slide of the month (SOTM) is a carefully chosen slide from a project that has just been executed locally by the team. It is a perfect way to catch a glimpse of our work and even get industry insights extracted from projects implemented by africon.

Take a look at our slides of the month below.


Slide of the month (SOTM) June. Europe holds a significant market share of spark plug imports to the top African countries

With Africa’s vehicle fleet predicted to grow substantially over the next decades, the automotive aftermarket presents vast prospects for international firms. Over the last couple of years, africon has implemented more than 35 projects in the automotive sector. One of the key questions from our clients is whether there is a market for European vehicle parts. With a recent client, we investigated the European spark plug imports of the top African economies (by GDP). We also examined the total value of the imports per country.

Read more


Slide of the month (SOTM) July. What opportunities exist in Kenya's edible oil industry?

How many bottles of edible oils does Kenya produce annually, and what opportunities exist in this industry? Our client in the FMCG sector raised this key question.

Our findings revealed that Kenya produces a variety of edible oils for domestic consumption and export. Kenya’s most consumed ones include vegetable, palm, and coconut oil.?

Read more


Slide of the month (SOTM) August. Who are the key players in Africa’s blown film extrusion machine market?

Africa’s blown film extrusion machine market is witnessing significant activity, with a few key players leading. We recently explored the market landscape and highlighted the market leaders and their presence in different African countries for one of our clients interested in the sector. We investigated the market dynamics in-depth, focusing on the top African economies (by GDP) and blown film extrusion machine import patterns.

Read more


Slide of the month (SOTM) September. Why is Morocco emerging as a key economic player in Africa?

Our recent project delved into Morocco in collaboration with our client, a key player in the plastics sector. The objective was to equip them with a profound understanding, enabling strategic decisions and successful operations in the country. Our research began with a look at Morocco’s economic landscape, shaping the context for our client’s market entry strategy.?

Read more


Upcoming events


wire and Tube

15 -19 April 2024

The world's most important trade fairs for the wire and tube industry will take place in Düsseldorf from April 15 - 19, 2024

wire website, Tube website

MEDEXPO?

17 -19 April 2024

Attend this healthcare event for medical manufacturing products, equipment, machinery, services and solutions.

MEDEXPO website

drupa

28 May - 7 June 2024

In 2024, the international print industry will again meet at drupa, the world's leading trade fair for print technologies.

drupa website


Our references


Every year, africon delivers more than 40 projects in key sectors and helps clients with their Africa strategy. Within various projects, the services vary from market research to the full development of an Africa strategy. Sometimes, clients also want to challenge their existing strategy, and africon becomes their sparring partner for their new Africa strategy. africon also assigns interim managers who work closely and efficiently with the client for Africa strategies.

Our happy clients


Why choose africon as your partner for Africa?

By partnering with africon, you can grow your business by accessing the world’s new frontier. Supported by impactful market strategies based on local market research, local insights, and direct market communication, our hands-on approach will enable you to grow confidently in Africa.

Contact us


Careers

Are you looking for a new challenge? At africon, exciting projects, great colleagues, and flexible working hours await you. Please keep checking our careers page for open positions.

See our careers page



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