Africa is not leapfrogging… and should not!!!
Nvalaye Kourouma
Chief Digital Officer | Leading Digital Transformation to Drive Meaningful Change Across Businesses in Africa and Beyond
Africa is leapfrogging! An expression often used to describe Africa technological innovation. I used it many times myself. But reflecting on the continent’s technology imperatives, I wonder if this is the right term to describe the state of Africa’s technology today and for the future.
Leapfrogging assumes a linear progression where steps are skipped to reach a more advanced stage. It assumes that Africa is following an existing path and jumping to more advanced technologies. First, there is no single path to innovation and while Africa has an opportunity to overcome some infrastructure challenges, it is barely using advanced technologies. Feature phones, although on the decline, are still dominant. Mpesa is after all a simple USSD solution. Native African apps are few. Drones and renewable energy are still in their infancies. AI and robotics are almost inexistent. Second, Leapfrogging implies a copy/paste model. This couldn’t be further from the truth. The VC investment and traditional start-up scaling models which are used to fuel western innovations are still to be proven in Africa. The regulatory and legal environment for innovation has also seen little change in most countries. Finally, the adjustment in the education system to produce the much needed talent and research is still to come.
What is true, however, is that African consumers are increasingly open and willing to adopt new technologies to solve their problems. This, in my opinion, is the most important trend in the African tech space.
Africa’s technological future needs not look like the US FANG (Facebook, Apple, Netflix, Google) or the tightly integrated China ecosystem of Alibaba. To be effective, It should be rooted in the specifics of African markets and cultures. It should aim at making full use of mobile, AI, IoT, Cloud, VR/AR, bots, drones or whatever is next to develop unique solutions addressing the most pressing African consumers, businesses and governments needs. That, to me, is not just leapfrogging. It is defining the African path in the global digital revolution!
Data, Analytics & AI Leader | Financial Services | Fintech Advisor | The PayTech Book Co-author | Speaker | Women in Fintech Powerlist 2021
5 年Well said!
Founder & MD, Blockhouse Consulting ~ Strategy & innovation consulting | Digital assets, tokenisation, web3, blockchain | Financial services advisory
5 年I agree. I wrote about this a while back: https://www.dhirubhai.net/pulse/its-leapfrog-financial-services-africa-different-game-paul-mitchell It is up to us in Africa to solve our problems our way.
Group Digital and Technology Officer @ Momentum Group Limited | Driving Digital Performance
5 年I understand your point in leapfrogging and a fixed path, but if the end point of the mobile, technological and digital transformation of societies is the ability for everyone to access both services and each other, then I think the leapfrogging analogy does have merit. May not be the same path, but think that the end outcomes are what links the various transformations taking place globally
Hi NK. I think we are leapfrogging but not because of the drivers you suggest. User behaviour and user centricity defines future markets. The future is mobile and engagement will be mobile to bricks and mortar, the west is still in the mobile to digital era. Africa is a market of micro-markets, we are many tribes (Seth Godin), mobile usage is high and is mobile to bricks and mortar. We are going to leapfrog because we are not 'constrained' by functioning digital ecosystems that have created western user behaviours. Our markets will be driven ahead because our users are already using tech in ways the west is yet to, sbecause we have to. To suceed in Africa you need to engage with multiple 'tribes' (micro communities). Niche extensibility defines ability to scale. The days of the massive homogenous digital communities are diminishing in the west, their user bases are fragmenting into tribes, they now need to learn how the scale the 'hard' way, the way we do, to users that behave the way ours do.