AEM Infrastructure Development: Revolutionizing Pharma Content Management
Not long ago, Viseven partnered with a leading global company specializing in oncology and immunology to develop and support the HCP Web Portal.
Thanks to the efforts of our team, the client achieved automated workflows, infrastructure optimization, improved data management, and transparency in operations.
Let us take you on this journey and share more insights into Adobe Experience Manager and AEM development!
Adobe Experience Manager Development: How It Started
Viseven is an Adobe partner with over 15 years of expertise in Pharma Tech. We are proud to have assisted many companies on their path to digital innovation and transformation.
Our collaboration was a part of the client's mission to develop a robust pipeline of cutting-edge therapies, including small molecules, CAR-T therapies, and biologics. Our role in the project was to:
What Is Adobe Experience Manager (AEM)?
Adobe Experience Manager is a software solution that combines the best features of digital asset management and a content management system. AEM helps companies build websites and mobile applications, streamlining such processes as software development, project management, and content creation or distribution.
AEM Web Development: Challenges & Tasks
Our client's primary challenge was managing an ever-evolving content pipeline while ensuring seamless integration and efficiency across their digital platforms. This included:
?? Complexity of AEM infrastructure support. The lack of alignment and bad cooperation between streams affected planning possibilities and created severe budget issues.
?? Uncontrolled 3rd party dependencies. This issue resulted in AEM infrastructure improperly functioning when switching to the global development vendor;
?? Non-linear business flow. Insufficient priority process setup created internal and external conflict interests;
?? Complex frontend-backend integration. Visual (marketing) and technical (support) changes often correlated, impacting each other. This mutual influence created a hidden complexity, where visual changes affected component improvements and the other way around.
?? Quality assurance. As the solution scaled up, the customer needed a defined plan to ensure quality control. The situation led to unexpected issues that could affect business severely, e.g., security breaches.
?? Resources management. Due to varying contract types, each business unit in the cooperation lacked a standardized process for scaling and using resources. This led to conflicts over meeting deadlines, setting priorities, and managing budgets.
To assist our client in their journey, we implemented the four-phase processes that consisted of four stages, each focusing on tackling at least one of the many challenges. The next paragraph breaks down the steps that helped us succeed.
Four-Phase Process by Viseven
Our team implemented the four-phase process to transform the complex siloed system into an aligned transparent infrastructure. Let’s take a look at each stage:?
1?? Discovery. In the first stage, we analyzed the existing AEM infrastructure and its dependencies.
2?? Decoupling. In the second stage, we eliminated external dependencies to give the client full control over their AEM system.
3?? Audit & Traceability. In the third stage, we established a clear record of changes and support actions, giving the client visibility into their infrastructure's evolution.
4?? Global Workflow. In the final stage, we aimed to streamline how change requests were submitted, reviewed, and approved across multiple countries for efficient management.
The four-phase process allowed us to break the main challenges into smaller, more manageable tasks that were easier to approach.
As a result, we ensured compatibility and integration of new digital components within existing systems, optimized the AEM architecture to prevent bottlenecks and dependencies, and provided ongoing support in creating and updating digital content.
Viseven AEM Content Authoring Workflow
To achieve maximum productivity, our team built a content authoring workflow that allowed for better communication and cooperation with the client:
?? Creation of a placeholder in the Digital Asset Management. First, it is sent to Digital Content Factory, and the request and initial review are created. The Viseven team adds details to the Jira ticket, tags the project manager, and updates the ticket status. After scope review and estimation, our experts offer additional consultation to the client upon request.
?? Weekly communication on demand. During a weekly call, the client can request additional information on any of the processes and approve the budget and timelines. Our team's responsibility is to provide the client with options, estimates, and delivery dates. At this point, our experts fulfill the request and provide a link to review the PDF webpage rendition.
?? Materials review. Upon completion, the Viseven team provides the client with the materials. Following external review, our experts implement necessary content changes.
?? Affiliate confirmation and communication. The Viseven team informs the client about the completion of the request. The webpage is either published or the link to the webpage is sent to the publishing team.
领英推荐
What Are the Outcomes?
The Viseven team provided support and assistance that helped the client solve multiple issues, simplify website maintenance, streamline the AEM website development and management processes, as well as quickly handle numerous tasks of different priorities.
? Improved Vendor’s Cooperation
We proposed a workflow and cooperation model between streams with specific metrics and approval processes. This decision led to the establishing of streamlined processes, excellent budget control, and alignment between business and development chains.
? Eliminated 3rd Party Dependencies
The Viseven changed and removed the dependencies in just 1.5 months to facilitate smooth teamwork. With the new infrastructure, the customer has full control over the system.
? Smooth Business Workflow
The Viseven team established and integrated a clear and smooth prioritization model, so every business unit received clear guidance for requests establishment. It sped up the requests’ development and reduced unnecessary communication expenses.
? Enhanced Quality Control
Viseven’s quality assurance team analyzed the infrastructure and offered a plan to monitor both the overall health of the IT infrastructure and the quality of every change implemented in the system.
? Seamless Delivery Change
Viseven designed the process to ensure the possibility of smooth delivery changes, covering such aspects as deadlines, delivery, communication, budget control, and approval execution.
? Flexible Resource Management
Viseven created the Resource Management Plan tailored to every contract type. Along with the Risk Management Plan and enhancement of Technical Documentation, the client gained visibility of resource utilization and access to necessary resources within timelines and transparent justification.
In just one year, the client achieved the following outcomes:
Here at Viseven, every client can rely on us to provide ongoing support and reliable IT solutions. From performance enhancement to complex technology implementation, we are ready to tackle any challenge and assist our clients in every endeavor.
Business Value Delivered
?? Mastering System and Service Control
The client gained complete control over the infrastructure and its connected systems and services. This level of control means any changes within the infrastructure are not just manageable but are also made with full visibility and transparency.
This ensures that decisions are informed, strategic, and aligned with business objectives, significantly reducing the risk of unforeseen consequences and enabling swift adaptation to new requirements.
?? Harmonizing Global and Local Operations
The Viseven team helped the client align processes and priorities for change requests across global and local offices. By synchronizing the efforts and priorities of both global and local offices, we have established a cohesive operation model that accelerates decision-making and enhances the efficiency of the infrastructure changes implementation.
This alignment ensures all parts of the organization are moving in the same direction and significantly improving the execution of strategic initiatives.
?? Clarity in Budgeting and Timelines
Our experts provided the client with a comprehensive understanding of budget allocations and project timelines, coupled with straightforward control over operational aspects. Now, the client enjoys enhanced clarity regarding budgeting and timelines, facilitating more accurate planning and resource allocation.
This transparency and ease of control not only optimize financial management but also ensure that projects are delivered on time and within budget, maximizing ROI and operational excellence.
About Viseven
Viseven is a future-inspired MarTech Services Provider, and our mission is to assist all companies in the Life Sciences and Pharma industries in making the most out of digitization and innovation. Our team comprises Office-certified Data Protection professionals who ensure that your data is safe and everything is in accordance with the industry's standards and practices. Our team includes seasoned experts in IT, boasting 14+ years of experience. With us, every client's story is a success story; 100% of clients who came to us received a solution tailored to their needs and goals.
Looking for reliable AEM development services or a high-quality content management solution? Our team of software developers, marketers, and other experts will:
We are ready to assist your business in all processes related to AEM infrastructure, from AEM component development to AEM deployment. Our team will aid your business growth, making sure you leverage the power of Adobe tools to the fullest!