Adobe Firefly A.I Review: New Frontiers In Digitial Graphic Design & Image Manipulation
Darren Moffatt
Entrepeneur in senior's home equity release | Digital marketing expert, over 55's market
[This article originally appeared on Webbuzz.com.au]
Is the latest design tech from Adobe the feared digital disruption moment for graphic designers? It's certainly a huge leap forward that automates Photoshop to a large extent.
What it is: Adobe’s Firefly contains a range of creative generative tools focussing from text effects to image generation. This article will focus primarily on Adobe’s Generative Fill available with Photoshop (Beta), a revolutionary tool powered by Adobe’s Firefly Generative AI that allows you to make stunning updates to your images with text prompts.?
What it does: With Generative Fill, quickly create, add, remove, or replace images with simple text prompts. Unlike other AI art tools which often sources images from the internet without permission, Adobe Firefly only uses freely available pictures and Adobe’s own stock images.
Who’s it for: Anyone who wants to create or edit content will find Adobe’s AI tools useful. Regardless of your experience or skill, you can create images using your simple text prompts. Adobe Firefly’s Generative AI now supports prompts in 100+ languages.?
Who it’s not for: Although incredibly powerful, Adobe Generative Fill has limitations in generating complex text prompts. Most notably, Generative AI is notoriously bad at generating hands. Further, content generated by Adobe Firefly in the Photoshop (beta) app is not permitted for commercial use.
Why we’re loving it: With just a simple command, users can easily manipulate images with a variety of options, tailored to different lighting and surroundings.?
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Why it’s important: The capabilities of Adobe’s AI will transform various industries, from advertising to digital art. By offering advanced yet user-friendly image generation, brands and individuals can produce better content, faster.?
Who’s job does it kill: AI tools like Firefly, which are designed for image generation and manipulation, can potentially disrupt certain job roles such as graphic designers, photo retouchers, digital artists, stock photographers and advertisement designers.?
When do you use it: Adobe Generative Fill’s ability to generate images based on your descriptions can speed up the design brainstorming and ideation process. Editing images has never been easier with the ability to generate objects, backgrounds, extend images and remove objects.??
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WebBuzz Digital Agency: Embracing the Power of Generative AI
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1 年Great talk! How do you think this technology will specifically impact sales strategies in the digital marketing industry?