Addressing the Housing Supply Crisis: Columbus as a Case Study for Infill Development

The United States is facing a severe housing supply shortage, and Columbus, OH, is emerging as a powerful case study for how targeted infill development can provide much-needed inventory while creating strong investment opportunities. At Pink Development and Construction, we’re aggressively building in Columbus wherever we can find land — and our results are showing how this strategy can be scaled nationally.

?? Key Insights from Our Q2 Report:

? The Housing Crisis and Our Infill Strategy:

• Housing inventory across the nation is at record lows, driving prices upward and pushing demand to new levels. Columbus represents a scalable solution: an urban core with affordable land and repeatable construction strategies that can be applied to other markets.
• By targeting overlooked lots and fragmented parcels in the urban core, we’ve been able to deliver new homes quickly and profitably — an approach that can be adapted in similar metro areas.

? Our Columbus Results:

• 4 Single-Family Home Deliveries in Q1
• 8 Triplexes Expected by Year-End
• 5 New Projects Starting in Q2 with a total construction value of $2.78M

? Why Columbus? A Case Study in Opportunity: Columbus offers a unique combination of affordability, demand, and growth potential:

• Affordable Land: Columbus School District is one of the few metro core areas where land is still available under $60K — a key factor in keeping our build costs low and our margins high.
• Resilient Demand: Columbus homes in key infill neighborhoods are achieving $260/sq ft, a 20% premium over the metro average of $222/sq ft.
• Strategic Zip Codes: We've captured 25%+ market share in key zip codes like 43206, 43203, and 43205, positioning ourselves to control a significant portion of the downtown supply pipeline.

? Expanding Our Floor Plans to Meet Demand:

• We're scaling our floor plans to 1,900 - 2,000 sq ft to meet buyer preferences for larger homes with open layouts.
• New designs feature 4-bedroom layouts with attached garages, ensuring greater appeal to end-users and maximizing investor returns.

??? Franklinton: Columbus’s Next Hot Market:

• Franklinton’s abundant affordable land (available under $60K) makes it a prime candidate for new builds, with strong upside potential as Columbus’s core expands.
• We’re actively securing lots and driving control over new build supply in this rapidly developing area.

?? Why This Matters Nationally: Our aggressive infill strategy demonstrates that underbuilt urban cores across the U.S. — from cities like Indianapolis to Kansas City — can adopt Columbus’s model for scalable, profitable development. By targeting overlooked lots and maximizing density, builders can address the housing shortage while unlocking compelling investment returns.

?? If you’re interested in learning how this strategy can be adapted for other cities — or if you’d like to invest directly in Columbus — contact:

Rob Ellis Pink Development and Construction, LLC City of Columbus General Contractor: #G09302 ?? 614-400-8762 ?? [email protected] ?? PO Box 12128, Miami, FL 33101

Let's connect to explore new build opportunities and strategies for addressing the housing crisis.

#HousingCrisis #InfillDevelopment #ColumbusOhio #NewBuilds #RealEstateInvesting #PinkDevelopment #Q2Analysis #MarketTrends #InvestorReturns #ConstructionManagement #AffordableHousing #RealEstateDevelopment #InfillOpportunities #UrbanCoreInvesting #SPVInvesting