Adcredo Connect #9
In 2023, we at Adcredo experienced significant growth and deepened our commitment to revolutionizing the advertising landscape.
Building a Global Presence:
It wasn't just about changing offices and welcoming new team members; we expanded our reach, actively engaging clients in over 10 countries. Our mission is crystal clear – to make advertising controllable and efficient.
Focus on Empowerment:
Adcredo isn't exclusive to major agencies; we serve both small businesses and large enterprises in the Nordic region. Our goal is straightforward: empower marketers to take control, save time, and increase ROI
Understanding Marketers' Pain Points:
Our success stems from recognizing and addressing marketers' daily challenges. Whether it's swiftly managing multiple campaigns, decoding performance data, or making data-driven decisions – we're on a mission to eliminate these stressors.
Generative AI: A Game-Changer:
The standout moment in 2023 for us was introducing Generative AI. Recognizing its potential early on, we integrated AI into our platform, leading in social media ad creation, adwords, and analytics. The road ahead promises more AI products, offering brands and agencies greater control and efficiency.
Conclusion:
Reflecting on 2023, our story is one of growth, resilience, and a steadfast commitment to empowering marketers. The future is bright, filled with exciting possibilities, fueled by our dedication to understanding and addressing the ever-evolving needs of the advertising landscape. Our 2023 story isn't just a chapter; it's proof of our evolution into a powerhouse in the ad tech industry.
领英推荐
What are the biggest pain points for digital advertising in 2024?
A recent study conducted by the The WBR Insights research team surveyed 300 digital advertising leaders from B2C companies across North America, EMEA, and APAC to generate the results featured in this report. found that digital advertising marketers in 2024 are facing several significant challenges.
2024 has emerged as a year of dynamic evolution in digital advertising, yet for many businesses and agencies, it has also brought forth new challenges. Three of the most pronounced pain points in digital advertising this year are:
Overcoming these hurdles requires strategic planning and effective solutions. One of the most prominent challenges is ensuring that the right tools are implemented to maximize results and efficiency. According to a survey, a staggering 78% of businesses identify this as their primary pain point.
Case study - The alone CMO Carl Klingstedt
This platform can be used in all channels, and even I, who was a beginner at first, can use it because it has a simple interface. I got a clear and transparent picture of my business's own marketing. It's not just a platform that works but also one that I could use myself, which is very exciting. - Carl Klingstedt, Founder of Villa Sandudden