ADAS Market worth 655 million Units by 2030

ADAS Market worth 655 million Units by 2030

The Advanced Driver Assistance Systems Market is witnessing robust growth driven by increasing demand for electric and autonomous vehicles, which may drive the market for ADAS systems.

The global Advanced Driver Assistance Systems Market size is expected to grow from 334 million units in 2024 to 655 million units by 2030, at a CAGR of 11.9%.

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The application Software segment is estimated to exhibit the fastest growth in the global ADAS market.

Application software is expected to have significant growth opportunities in the automotive software market during the forecast period. This is attributed to the increasing sales of ADAS-equipped vehicles and the rising demand for connected technologies. Enterprises such as Honda Motor Co., Ltd. (Japan), Toyota Motor Corporation (Japan), Mahindra & Mahindra Limited (India), BYD (China), and MG Motor (UK), among others, provide Advanced Driver Assistance Systems (ADAS) functionalities. These functionalities encompass adaptive cruise control, lane-keeping assist, lane departure warning, automatic emergency braking, traffic sign recognition, blind-spot detection, and rear collision warning. The effective operation of these features mandates that application software be capable of functioning efficiently within a real-time environment. In India, automotive Original Equipment Manufacturers (OEMs) such as Mahindra & Mahindra Limited and Morris Garages offer Advanced Driver Assistance Systems (ADAS) functionalities. These include adaptive cruise control with stop-and-go functionality, lane-keep assist, and traffic sign recognition.

Camera Unit segment is expected to see substantial growth in Advanced Driver Assistance Systems Market during the forecast period.

A camera unit is used in intelligent park assist, pedestrian detection systems, lane departure warning systems, blind-spot monitoring systems, and others. Camera-based systems are commonly deployed in a car's front, side, and rear to provide driving and parking assistance. Front camera systems are most widely mounted behind the rear-view mirror; rear cameras are mounted near the rear license number plate, while side cameras are mounted adjacent to the mirrors on both sides. The primary function of an ADAS front camera (FC) system is to identify and capture images of specified objects, including pedestrians, other vehicles, and similar entities. This system encompasses a lens, sensors responsible for image capture, and an embedded processor chip designed to identify the objects of interest.

US to lead the ADAS market in North America.

The US is predicted to lead the North American ADAS market due to the high demand for feature-rich passenger cars and pickup trucks, and it is a mature market for modern technology compared to Canada and Mexico. ADAS features include lane departure warning, forward collision warning, automatic emergency braking, adaptive cruise control, and blind-spot monitoring. Some vehicles also have advanced features like automatic park assist and traffic sign recognition. These technologies can help improve road safety by reducing the risk of accidents caused by human error. For instance, in December 2023, Black Sesame Technologies (US) and BlackBerry (US) partnered with ECARX (China) for ADAS technology by integrating advanced AI algorithms, sensor fusion, and cybersecurity features into the Skyland platform. Additionally, the increase in sales and demand for autonomous driving and cruise control of luxury vehicles will positively impact the demand for ADAS in North America. The region's large customer base and high disposable income have fueled the premium passenger car market.

Key Players

The ADAS market is dominated by global players such as Robert Bosch GmbH (Germany), Continental AG (Germany), ZF Friedrichshafen (Germany), Denso (Japan), and Magna International (Canada), among others.

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