Actions That Help to Improve Google Keyword Ranking
To get higher rankings, you should do a few things. One of them is to improve your site's on-page SEO. Ensure that it has enough relevant keywords. It also helps if you use LSI keywords, internal links, and Meta descriptions. A better ranking can help your site gain more targeted organic traffic. Listed below are a few of these actions. Taking them seriously is a surefire way to improve your ranking.
On-page SEO
On-page SEO involves optimizing individual pages of a website, while technical SEO focuses on site-wide issues such as crawlability, page speed, and information architecture. On-page optimization is essential for organic rankings. However, it's not enough to optimize your pages. Constant auditing and revision are required to stay on top of Google's algorithm.
Internal links
Adding internal links to your website is a great way to increase your search engine ranking. The more authoritative the pages linking to your site are, the better. If you're not sure which pages to link to, try consulting other authoritative pages on the subject. If there are relevant pages on the same topic, try Google searches involving the keywords you use in new content. This will help you identify potential opportunities for relevant interlinking.
LSI keywords are related or synonyms of the main keyword. Yoga, for example, has LSI keywords such as stress, meditation, poses, breathing, and so on. While these aren't synonyms, they are related and help your content rank higher in search engines. In the above example, the LSI keyword is stress and it will improve your Google keyword ranking. This is a great way to increase traffic to your website.
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Meta descriptions
While your website's meta description doesn't directly affect your rankings, it can increase clickthrough rates. Using a well-written meta description can double your organic click-through rate. Although higher rankings on Google will increase your organic traffic, it is not a guarantee. A well-written meta description can help your brand improve its SERP and increase organic traffic. However, you should not forget about other important aspects of on-page content optimization.
ALT tags
Using ALT tags to describe images can have many benefits, from helping to improve your Google keyword ranking to keeping your website ADA-compliant. For example, if you have an image of a baseball field, make sure to include the keywords that are most related to the image. The alt text should describe the image and what it contains. Be sure to test the placement of these tags before posting your images.
Social sharing
Social sharing is a great way to promote your content and increase your organic rankings. Although you will not receive organic rankings immediately, it is an effective way to spread your message and attract more visitors. As long as your content is beneficial to readers, they will share it, increasing your exposure. In addition, when you share your content, search engine crawlers will gather citations and make predictive suggestions based on those citations.