Achieving Seamless Marketing and Sales Alignment: Five Key Strategies for Success

Ensuring a seamless alignment between marketing and sales is absolutely essential for driving growth and maximizing revenue. By fostering a shared vision and promoting effective communication and collaboration, your company can not only thrive but also deliver an exceptional experience to prospects and customers. Remember, achieving alignment is an ongoing process that requires continuous effort, but the rewards are definitely worth it.

Read more to discover the five key strategies for success >>

HubSpot Form Domain Updates

Do your forms appear on other websites?

Several clients have asked about a recent email notification saying that any form submissions from a domain other than your own will be considered spam unless that domain is on your accepted list.?

Some people read it to mean you already had to have someone from that domain in your database, or you had to add prospects’ email domains to your accepted list.? This isn’t the case.

Here’s what that means: if you have more than one domain where your forms appear, both domains should be on your accepted domain list. For example, we have HubSpot forms on our website (www.measuredresultsmarketing.com) as well as on our landing page domain (yeti.measuredresultsmarketing.com). We need to have both domains on our accepted list.?

This change, effective May 16, 2024, protects HubSpot users from malicious players who may take your form code and put it on another website.?

For a deeper dive into this, visit the HubSpot article or talk to an MRM Yeti. ?

HubSpot's New Pricing Model

On March 5, new HubSpot customers will see a change to a pay-per-seat model. Although this will not affect existing HubSpot customers immediately, there may be an implication in the future. To read about this change, see HubSpot's article.

If you believe this change will negatively impact you, reach out to us.