ACCOUNT PLANNING: Part 7 of a 9 part series on Strategic Account Management

One of the most important aspects of SAM is account planning. Here we will give you 5 indications of what makes for a good account plan and 6 things which we believe need to be in a good account plan.

Listen to this short snippet for more insights

Also available on Spotify and Apple Podcast

Key Takeaways:

• Why account plans fail
• Forward-looking, dynamic plans
• Components of an account plan

Please free to contact me if you have any questions.

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